As a Social Media Manager at Freeward, I developed and executed content strategies for their Instagram page, increasing the followers by 30% and the engagement rate by 35% in eight months. I also conducted A/B testing and influencer marketing campaigns, generating leads and conversions for their products and services.Before that, I was a Content and Campaign Creator at Gahvare, an online platform for parents and children. I designed, sold, and managed a new product: the courses, which offered educational and entertaining content for different age groups. I also wrote scenarios and produced digital content for their campaigns and social media channels, attracting and retaining customers and partners.I have a Master of Arts degree in Human Resources Management/Personnel Administration from Shiraz University, where I learned the theories and practices of managing people and organizations. I also have a Bachelor's degree in Business, Management, Marketing, and Related Support Services from Zand University, where I acquired the fundamentals of business administration and marketing.I'm a full-time learner with a strong passion for creating and taking ideas from concept to completion. I have a maker mindset and a data-driven approach, constantly probing structures and systems to find ways to push things forward. I'm a risk-taker and open to changes, and have a desire to expand boundaries and explore uncharted territories. I'm also a team player and a team leader, who enjoys collaborating and contributing to the success of others.
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Maketing LeadMatrix.OnePortugal -
Maketing LeadMatrix.One Oct 2024 - Present -
Social Media ManagerFreeward Aug 2023 - Mar 2024- Analyzing Instagram page and developing content strategies- Content producing and A/B testing- Influencer Marketing -
Content And Campaign Creator - Product ManagerGahvare | گهواره Mar 2022 - Feb 2023- Strategy developing and writing scenarios for campaigns and social media- Design, sale, and managing a new product: the courses. -
Content MarketerLiboberry Jan 2022 - Jul 2022Canada -
Digital Content ManagerSpf (Yeka) Mar 2021 - Aug 2021- Define customer journey and touch points based on different channels- Define marketing messages in online channels including website, social media, newsletter and so on- Run A/B tests for sms and email marketing campaigns to increase the acquisition rate- Design sales and branding campaigns- Teach business story telling concepts and implement stories in website structure, social media content distributions.- Provide content marketing strategy based on customer personas.- Provide analysis with various topics ranging from consumer behavior, ad formats, best practices and large industry trends.- Increasing the rank and overall credibility of the website. -
Ceo-FounderShafitour 2018 - 2020Iran- Designing business model- Doing ethnographic researches to find customers needs- Business analysis and determining business KPIs- Prototyping and testing- Building customer support team and service management team from scratch- Designing techniques for branding and customer attraction- Analyzing investment opportunities and ecosystem mapping- Building venture teams in different parts of country- Finding external agency partners- Developing go-to market strategies
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Human Resource ManagerInkarnet | اینکارنت Jan 2018 - Mar 2019Fars Province, Iran* Designing business model* Recruitment: screen, interview and hire new staff* Feedback and report on business requirements
Maryam S. Arian Skills
Maryam S. Arian Education Details
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Human Resources Management/Personnel Administration, General -
Zand UniversityBusiness, Management, Marketing, And Related Support Services
Frequently Asked Questions about Maryam S. Arian
What company does Maryam S. Arian work for?
Maryam S. Arian works for Matrix.one
What is Maryam S. Arian's role at the current company?
Maryam S. Arian's current role is Maketing Lead.
What schools did Maryam S. Arian attend?
Maryam S. Arian attended Shiraz University, Zand University.
What skills is Maryam S. Arian known for?
Maryam S. Arian has skills like Research, Management, English As A Second Language, Playing Music, Translating, Organizing, Writing, Painting.
Who are Maryam S. Arian's colleagues?
Maryam S. Arian's colleagues are Sanjay Vishwakarma.
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