• Helped plan and define new, dynamic design system that proved essential for delivering consistent and engrossing experiences to customers.• Designed and launched over 125 original email campaigns per season.• Collaborated regularly with brand and development teams to construct seamless customer journeys from digital touchpoints to company website.• Contributed to monthly email campaign brainstorming and problem-solving sessions.• Integrated external technology facilitating precise personalization to engage and target prospective buyers more effectively.• Executed over 20 new advertisement projects per season, including paid and organic social assets as well as display banners.

• Spearhead creative product solutions for LoveSeen. Built planned landing page redesign, welcome series email suite, and e-gift cards.• Conceptualize and design emails, social media posts, and SMS assets. Tackle other, miscellaneous design responsibilities as they arise.

• Conducted comprehensive UX/UI website redesign for Washington Wildlife First, emphasizing user-centered design principles. Currently preparing for developer handoff and creating global token design system.• Created logo suites, icons, emails, print marketing material, and more for diverse clients such as Slang.ai, Kusshi, Planted, Moose Interior Designs, Beech Street Interiors, and CAG Associates.

• Collaborated closely with brand and photography teams to create over 25 designs per week across 4 mediums (email, social media, web, SMS), resulting in increased site traffic.

• Collaborated closely with brand and photography teams to create over 25 designs per week across 4 mediums (email, social media, web, SMS), resulting in increased site traffic.• Presented innovative ideas which were implemented into 3 of Faherty’s 2020-2021 marketing initiatives.• Developed a creative branding treatment and marketing plan for a new target audience with intention of making Faherty more inclusive, diverse, and sustainable.• Produced 4 detailed, consumer-facing campaigns and identified 6 meaningful models/brand figures to prospect.

• Completed over 50 design projects, including UI exploration, brand identity, illustration, and production, resulting in increased exposure and stronger consumer connections.• Worked alongside CEO, COO, and cross-functional teams to tackle various marketing projects from conception stage to launch.• Led sales and marketing efforts to originate new partnerships with gyms, health clubs, and other corporations.