Maarten Van Minnen
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Maarten Van Minnen Email & Phone Number

Digital Expert Team Lead - Marketing Manager at Roche Diagnostics Nederland
Location: Soest, Utrecht, Netherlands 14 work roles
1 work email found @vanminnen.com 1 phone found area 800 LinkedIn matched
✓ Verified July 2026 4 data sources Profile completeness 86%

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Work email m****@vanminnen.com
Direct phone (800) ***-****
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Current company
Role
Digital Expert Team Lead - Marketing Manager
Location
Soest, Utrecht, Netherlands
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Maarten Van Minnen is listed as Digital Expert Team Lead - Marketing Manager at Roche Diagnostics Nederland, a with 125 employees, based in Soest, Utrecht, Netherlands. AeroLeads shows a work email signal at vanminnen.com, phone signal with area code 800, and a matched LinkedIn profile for Maarten Van Minnen.

Maarten Van Minnen previously worked as Online Marketing Manager EMEA at Gibson Brands, Inc. and Digital Marketing Manager EMEA a.i. via VODW at Interface.

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{first}@vanminnen.com
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About Maarten Van Minnen

e-Commerce professional with leadership experience in e-commerce, (online) marketing and sales. Driven people manager. Experience and achievements within Online, Telecom, Retail, Media, and Consumer Goods. Development of online e-commerce strategy, solving channel conflicts, setting up and improving online shops and off course working with- and leading teams (matrix and hierarchy). Resposible for SEO, SEA and CRO.

Listed skills include E Commerce, Online Marketing, Multi Channel Marketing, Seo, and 22 others.

Current workplace

Maarten Van Minnen's current company

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Roche Diagnostics Nederland
Roche Diagnostics Nederland
Digital Expert Team Lead - Marketing Manager
almere, flevoland, netherlands
Employees
125
AeroLeads page
14 roles · 35 years

Maarten Van Minnen work experience

A career timeline built from the work history available for this profile.

Digital Expert Team Lead - Marketing Manager

Current

Netherlands

Dedicated to advancing Roche Diagnostic Nederland’s mission to Improving patients’ lives and elevating the organization's brand reputation. Forward-looking, driving innovation and digital maturity. Support and scale experimentation and identify opportunities to build a better healthcare system. Creating value by improving patient pathways, positioning Roche Diagnostics Nederland, engaging in a broader healthcare network and generate new opportunities.

Sep 2019 - Present

Online Marketing Manager Emea

Netherlands

Leading EMEA online marketing. Creating, designing and implementing digital marketing strategy and activities through fully owned webshops and the authorized dealer's online offerings. Work with EMEA, US and Country stakeholders to plan and implement digital strategies to drive online business objectives. Leverage digital opportunities across EMEA business identifying areas for improvement (SEO, SEA and e-Commerce). Main accountabilities: Results: designed and built branded… Show more Leading EMEA online marketing. Creating, designing and implementing digital marketing strategy and activities through fully owned webshops and the authorized dealer's online offerings. Work with EMEA, US and Country stakeholders to plan and implement digital strategies to drive online business objectives. Leverage digital opportunities across EMEA business identifying areas for improvement (SEO, SEA and e-Commerce). Main accountabilities: Results: designed and built branded webshops for Gibson and Epiphone with EDC integration. Tripled online sales Show less

Mar 2016 - Sep 2019

Digital Marketing Manager Emea A.I. Via Vodw

Netherlands

Responsible for the strategy and execution of EMEA digital marketing&communications.Main accountabilities: - Working closely with EMEA marketing teams to define digital communications goals, plans and messaging in accordance with global planning - Manage digital projects on time, within budget and according to the required quality- Balance the requirements of global vs. regional vs. local content, and act as an ambassador for all digital activities, ensuring consistency… Show more Responsible for the strategy and execution of EMEA digital marketing&communications.Main accountabilities: - Working closely with EMEA marketing teams to define digital communications goals, plans and messaging in accordance with global planning - Manage digital projects on time, within budget and according to the required quality- Balance the requirements of global vs. regional vs. local content, and act as an ambassador for all digital activities, ensuring consistency which takes account of local cultural differences while reinforcing the global brand and message- Define and track appropriate metrics and monitor the effectiveness of all digital marketing campaigns.- Various digital platforms and channels, including web site, blogs, CRM and mail management system Show less

Nov 2015 - Feb 2016

Senior Digital Marketing Consultant A.I.

Bussum

- Responsible for creating and revamping websites and landing pages - Analyze Core Metrics, Google Analytics and keyword reports to maintain search engine optimization best practices on page and develop new online marketing strategies - Implement search engine optimization tactics to increase positioning in SERP's- Execute strategies and processes to enhance web development by giving customers a more user friendly experience- Steering and leading teams and businesses in digital… Show more - Responsible for creating and revamping websites and landing pages - Analyze Core Metrics, Google Analytics and keyword reports to maintain search engine optimization best practices on page and develop new online marketing strategies - Implement search engine optimization tactics to increase positioning in SERP's- Execute strategies and processes to enhance web development by giving customers a more user friendly experience- Steering and leading teams and businesses in digital marketing and multi channel strategies Show less

Feb 2015 - Feb 2016

E-Commerce Consultant A.I.

Almere Stad Area, Netherlands

Henry Schein, Inc. is the world's largest provider of health care products and services to office-based dental, animal health and medical practitioners. The Company also serves dental laboratories, government and institutional health care clinics, and other alternate care sites. A Fortune 500® Company and a member of the NASDAQ 100® Index, Henry Schein employs more than 17,000 Team Schein Members and serves more than 800,000 customers.I am going to setup and roll out and improve the… Show more Henry Schein, Inc. is the world's largest provider of health care products and services to office-based dental, animal health and medical practitioners. The Company also serves dental laboratories, government and institutional health care clinics, and other alternate care sites. A Fortune 500® Company and a member of the NASDAQ 100® Index, Henry Schein employs more than 17,000 Team Schein Members and serves more than 800,000 customers.I am going to setup and roll out and improve the e-commerce platform to multiple European countries. Show less

Aug 2014 - Feb 2015

E-Commerce Manager Northern Europe

Ede

Tempur Sealy International, Inc. is the world's largest bedding provider. The company develops, manufactures and markets mattresses, pillows and other sleep and relaxation products. NYSE: TPXImplementing best e/Commerce practices across the business, setting priorities and focus to achieve growth. Sell products and make sure processes are streamlined to deliver customer satisfaction. Experience in all areas from marketing, sales, channels, customer services, warehousing to… Show more Tempur Sealy International, Inc. is the world's largest bedding provider. The company develops, manufactures and markets mattresses, pillows and other sleep and relaxation products. NYSE: TPXImplementing best e/Commerce practices across the business, setting priorities and focus to achieve growth. Sell products and make sure processes are streamlined to deliver customer satisfaction. Experience in all areas from marketing, sales, channels, customer services, warehousing to distributing, to deliver best of breed service and to drive revenue growth.Manage the marketplace (SEO, SEA, PLA´s like Google Shopping, Home24-Zalando) / Owner of the e/Commerce business P&L / Demandware / Coremetrics IBM / Google Analytics / Manage Agencies. Show less

Sep 2013 - Aug 2014

Director Online A.I.

Mediago

Hilversum

Mediago, founded in 2000, is a Hilversum based full service company focussing of both front- and backend web technologies, interactive media and online marketing.Mediago's customers are medium and large sized businesses and organisations. • web (responsive to) and mobile (app) development • loyalty and sales campaigns • events and access control (e-registration & barcode scanning)

Aug 2012 - Aug 2013

Manager E-Commerce Europe

Ede

Responsible for the strategy, implementation and extending the online presence and sales worldwide (multi lingual). Results driven online marketing and e-commerce strategy aimed at the B-to-C market. Rapid growth in profit and turnover and online branding of a powerful brand.Manager E-Commerce - Managing the online marketing , web shops, websites and developers- Launching new online marketing channels, optimizations and trends- Analyzing visitor behavior and online… Show more Responsible for the strategy, implementation and extending the online presence and sales worldwide (multi lingual). Results driven online marketing and e-commerce strategy aimed at the B-to-C market. Rapid growth in profit and turnover and online branding of a powerful brand.Manager E-Commerce - Managing the online marketing , web shops, websites and developers- Launching new online marketing channels, optimizations and trends- Analyzing visitor behavior and online conversions/sales- Maximizing usability of all online touch points (websites, webshops, youtube etc)- Launched 4 webshops in different countries using Magento- Managing external parties and my team plus interns - Enrich and enlarge the database for e-mail marketing- Market and competition analysis Show less

Aug 2010 - Aug 2012

Manager Sales And Marketing

Msi (Multi Channel Services And Integration)

Sales and development ‘knowledge driven customer interaction software’ en managed services for call centers and web self-care solutions. Responsible for the sales of seats/license deals at board level and introducing a more marketing driven sales method. Manager Sales en Marketing - knowledge of Customer Interaction via website/e-mail/call center/knowledgebase etc - Setting up e-mail marketing campaigns (incl. viral) - Reports, Budget control -… Show more Sales and development ‘knowledge driven customer interaction software’ en managed services for call centers and web self-care solutions. Responsible for the sales of seats/license deals at board level and introducing a more marketing driven sales method. Manager Sales en Marketing - knowledge of Customer Interaction via website/e-mail/call center/knowledgebase etc - Setting up e-mail marketing campaigns (incl. viral) - Reports, Budget control - Guide and manage Multi Level projects - eGain (we were the Dutch agency) is listed on the stock exchange in New York Show less

Apr 2004 - Mar 2005

Manager Sales And Marketing A.I.

Planee Group

Outsourcing, interim personnel and consultancy in financial- and HR services.Besides actively selling and leading the sales team I setup and rolled out the commercial and media strategy. For this company I thought out a very innovative and successful BtoB marketing campaign with a very special and personal approach to the prospects.Manager Marketing & Sales - Commercial strategy and Media policy. - Generate new business - Brand- and value proposition… Show more Outsourcing, interim personnel and consultancy in financial- and HR services.Besides actively selling and leading the sales team I setup and rolled out the commercial and media strategy. For this company I thought out a very innovative and successful BtoB marketing campaign with a very special and personal approach to the prospects.Manager Marketing & Sales - Commercial strategy and Media policy. - Generate new business - Brand- and value proposition implementation and follow through - Corporate identity and communication strategy - Responsible for P&L Show less

Jan 2003 - Mar 2004

Senior Account Manager

Kpn

Den Haag

During my employment Planet Internet has grown and become the largest and leading internet service provider. I fulfilled very diverse sales en marketing positions and ultimately gained responsibility for all the important distribution channels (Direct, OEM, Partner and Retail). Ran enormous successful joint promotion campaigns with Unilever and Disney.Senior Account Manager - Develop and rolling out marketing promotions within and outside existing channels -… Show more During my employment Planet Internet has grown and become the largest and leading internet service provider. I fulfilled very diverse sales en marketing positions and ultimately gained responsibility for all the important distribution channels (Direct, OEM, Partner and Retail). Ran enormous successful joint promotion campaigns with Unilever and Disney.Senior Account Manager - Develop and rolling out marketing promotions within and outside existing channels - Initiated several media campaigns (TV/Radio/Billboard/tag-ons/d.t.d.flyers etc) - Segment oriented sales - Motivaction segmentation - Managing Field Account Management / Merchandising (up to 15 people) - Sales- and account plans / Negotiating Targets - Level: Board and purchase managers (multi-level)Channel Manager/ Project Manager - Setting up a marketing program for a Value Added Reseller (VAR) channel - Selection and acquisition of qualified resellers - Setting up the management application / tool for VAR channel - Leading a team of programmers, technicians en financial people for this project - Making and keeping S.L.A.’s - Maintaining and expanding distribution Internet Starterspakket - Setup Bundle and OEM activities Teamleader / Servicedesk employee - Technical support End Users - Coordinate teams - Train new employees - Integration of 2 support departments after merger Show less

1996 - 2003 ~7 yrs

Hardware / Software Retailer

Dynabyte Computers

Hard Sales at shop floor

Jan 1995 - Jan 1996

Chef Gitaar/Salesman

Tune Inn

As a musician i started working part time in musical instrument sales and rapidly I became Chef Guitar.

1992 - 1995 ~3 yrs
Team & coworkers

Colleagues at Roche Diagnostics Nederland

Other employees you can reach at roche-diagnostics.nl. View company contacts for 125 employees →

FAQ

Frequently asked questions about Maarten Van Minnen

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What company does Maarten Van Minnen work for?

Maarten Van Minnen works for Roche Diagnostics Nederland.

What is Maarten Van Minnen's role at Roche Diagnostics Nederland?

Maarten Van Minnen is listed as Digital Expert Team Lead - Marketing Manager at Roche Diagnostics Nederland.

What is Maarten Van Minnen's email address?

AeroLeads has found 1 work email signal at @vanminnen.com for Maarten Van Minnen at Roche Diagnostics Nederland.

What is Maarten Van Minnen's phone number?

AeroLeads has found 1 phone signal(s) with area code 800 for Maarten Van Minnen at Roche Diagnostics Nederland.

Where is Maarten Van Minnen based?

Maarten Van Minnen is based in Soest, Utrecht, Netherlands while working with Roche Diagnostics Nederland.

What companies has Maarten Van Minnen worked for?

Maarten Van Minnen has worked for Roche Diagnostics Nederland, Gibson Brands, Inc., Interface, Concept Communicatie, and Henry Schein.

Who are Maarten Van Minnen's colleagues at Roche Diagnostics Nederland?

Maarten Van Minnen's colleagues at Roche Diagnostics Nederland include Remco Kelder, Laurens Leerkes, Claudio M Lisondo Md / Mba, Richard Van De Biezen, and Linda Dinkgreve.

How can I contact Maarten Van Minnen?

You can use AeroLeads to view verified contact signals for Maarten Van Minnen at Roche Diagnostics Nederland, including work email, phone, and LinkedIn data when available.

What skills is Maarten Van Minnen known for?

Maarten Van Minnen is listed with skills including E Commerce, Online Marketing, Multi Channel Marketing, Seo, Online Advertising, Email Marketing, Strategy, and Sem.

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