Michelle Abbruzzese Email & Phone Number

President's Club 2024 recipient: As a driven professional, I specialize in boosting revenue and fostering market growth by spearheading direct sales initiatives targeting MFMs, OB/GYN practices, as well as large medical groups, and hospital systems. My approach encompasses nurturing key relationships, devising strategic business plans, and ensuring the expansion and long-term adoption of biotechnology.I focus on both existing product lines and new launches, leveraging my expertise to offer clinical insights and deliver educational support and training on the technical applications of our company's offerings. In this role, I provide technical training within a clinical settings, enhancing our team's proficiency and optimizing outcomes.I also serve as the Co-Chair for Natera's Diversity and Inclusion Group, where I play a pivotal role in shaping the company's diversity through educational initiatives. These include the creation of a diversity newsletter, speaker programs, journal clubs, webinars, maintaining learnings and articles on the DIG website, and educational posts within Natera's group chats.Past Experience: 2Xs President's Club winner: Successfully promoted and marketed a diverse portfolio consisting of diabetes and cardiovascular products. Past experience includes marketing anti-infective, gastrointestinal, urological, acute and chronic pain products to Primary Care Providers, Retail Pharmacies, and a variety of Specialty Providers within Respiratory (ENT and Pulmonology), Rheumatology, Gastroenterology, Urology, Pain Management, Cardiology, and Endocrinology. Institutional responsibility for anti-infective product promotion at community hospitals which resulted in the formulary addition to United Hospital, Northern Westchester Hospital, Putnam Hospital, and Phelps Hospital including stocking and utilization in ED/Triage. Devises and implements effective sales strategies, business plans, and influenced key opinion leaders to build advocacy, capture new business, sustain established accounts, achieve favourable formulary status, and meet business goals. Partners internally and externally to maximize access and budget within regulatory and ethical guidelines.

Listed skills include Fitness, Social Media, Dance, Yoga, and 38 others.