Lead of Product & Innovation:Lead Product Portfolio for all everyday styles as well as Innovation of all new styles and extensions for the Angry Orchard Brand- Work closely with Consumer Insights and Business Analytics team to monitor the broader beyond beer market, consumer trends and test new innovation concepts before launch- Partner with New Product Development team to develop new liquids including LTO seasonal flavors, unique innovations that expand the brand into new territories, and optimize current liquids for better COGs and finding efficiencies based on company standards/ingredients- Work in tandem with the Brand Director and cross functional team to manage the overall portfolio gross margin and make strategic adjustments to better align with consumer trends, COGs and business objectives- Manage all product projects with the help of our cross functional team to ensure all products get to wholesalers/retailers on time without faults and with the highest of quality- Responsible for all supportive materials (selling stories, point of sale, additional support)

360 National ProgrammingSpring 2021: Manage national sponsorship of 2021 Concacaf Gold Cup international soccer tournament with national product integration and onsite experiential activations at 10+ matches across the US.Managed sponsorships of 8 local professional soccer teams (MLS, USL, NICA) and localized programming with customized retail and onsite activations. Product Management: Manage everyday styles (i.e. Crisp Apple, Green Apple, etc.) as well as Variety Pack Limited Time Offering styles for 4 packs a year - all nationally distributed, ~9-10 million CEs annually- Assist Brand Director and team with innovation concept testing and development- Lead the product launches for the fruit cider extension of the brand (starting with Strawberry and Peach Mango fruit ciders) with 360 support in collaboration with cross functional teamsPoint of Sale Manager - Manage all point of sale for everyday brand needs, experiential assets, local marketing and programming. Maintain internal and external tools for Point of Sale that is sales and wholesaler facing.

Lead event producer for 100+ innovation-based events, including enterprise-wide events such as the 2019 Innovation Days and the [Home]+[Field] Advantage Hackathon for 1500+ attendeesHead designer and photographer for department, facilitated corporate brand identity management and unique strategic communication development via internal and external channelsResearched, developed and designed the Milwaukee Startup Ecosystem summary and worked with my colleagues to develop the monthly Milwaukee Startup ReportSpecial Projects include:Panelist for Checking Your Unconscious Bias - Diversity and Inclusion (1 of 4 panelists)Facilitator of AP Innovation Class visit (Union Grove High School) - Startup programming, tours, etc. [Home] + [Field] Advantage Hackathon - Enterprise-wide, Home office and field facing, 200+ attendeesInnovation Days 2019 - 4 days of innovation programming, 2 innovation fairs, 1500+ attendees

Created promotional posters, gallery graphics and managed the website and social media across all platforms, establishing a strong online reference for studentsProvided detailed information about all exhibitions to gallery attendeesAssisted on installations and de-installations of new exhibitions

2019 Silver ADDY Award Winner for Magazine DesignExecute innovative layout design for bi-annual print issues with 1000+ readersDevelop a modern brand identity for the magazineManage marketing team and oversee all out-going marketing materials, both print and digital; a social media reach of over 1000+ followers across platforms

Created numerous promotional graphics, event signage, and event credentials for 400+ peopleAssisted with event preparation, vendors and partners, and created marketing and recap packages for 30+ events, such as the Wisconsin Sports AwardsCreated dynamic social media content for special events across all platforms

MODA Magazine, a student led lifestyle and fashion magazine at the University of Wisconsin Madison. As the Special Projects Designer, responsibilities include the curation of look-books and guides, as well as other elements of online content.

As Account and Studio Manager, I worked closely with the CEO to develop Bublr Chicago's brand identity, business plan and marketing strategy from the ground up. Bublr Chicago was a branch off UniversiTee Box, now Cliquish, that acted as a full service Photo, Video and Design Production and Studio Rental company; clients ranged from Entrepreneurs, local artists, small businesses and nation-wide organizations. As studio manager and in-house graphic designer, my responsibilities included one-on-one in person or virtual meetings with clients, studio assistance for visiting photographers and videographers and brand management.

As Director of Experiential Marketing at the UniversiTee Box, a influencer-based marketing agency, responsibilities include main contact for all UBOX Girls (brand-ambassadors), celebrities and product-based companies; as well as organize and execute networking events, social parties, and conferences. I curated custom brand campaigns for all brand partners that included custom video and photo campaigns, personalize brand boxes, and print media. Personally designed and managed bi-monthly curated boxes and shipments that shipped nation-wide. Wrote and managed model releases, client contracts and federal advertising laws.

Responsibilities include implementing new branded email campaigns, creating and updating branded website content and assisting the head of digital with product management via the online retail system, PrestaShop. This was an internship arranged by FIE (Foundation of International Education) as an element of my study abroad experience.

As the student graphic designer in the Marketing Department, I create institution-branded materials for the University of Wisconsin - Madison. Other responsibilities include client-based magazine and online advertisements, university presentations, and program materials.

Responsibilities included student advisor of product, retail and business practices. AVEDA product advisor providing guidance to all customers, team members and students. Balanced daily profit and revenue finances. Planned and executed collaborative events with community organizations and small businesses. Handled daily social media marketing.

At MaverickHill we work to encourage collegiate women to live as leaders, motivators and empower themselves everyday. As the Marketing intern, I work with the social media and fashion interns to create focused campaigns and improve the companies processes to be more effective.

Managed company events' social media pages, marketing campaigns and communication with event vendors. Assisted Events Director in planning expositions, sold booths to local and national vendors, and in the execution of two large expositions with attendance ranging 5,000-10,000 customers.

I have been a student teacher at Cashel Dennehy for many years but now I work almost full-time as a student teacher at our Madison location while completely my undergraduate degree. I work to connect with the dancers, ranging from 5 years old to 18 years old, and the families on personal levels to gain trust but also must maintain a professional relationship. As a former Irish dancer with the school myself, I wanted to pursue a continued relationship with the school and inspire other young dancers as others had done for me.

Providing excellent customer service to all customers, being of any needed assistance to servers, bartenders, and managers. As the senior serving assistant, I was responsible for training all new serving assistants and maintaining excellent service from all serving assistants.