Mac Parker Email & Phone Number

New York, New York, United States

- Support Roku's Client Marketing and Strategy team, working to increase ad revenue and market share across key accounts through strategic programs and partnerships. - Assist vertical leads on identified projects and initiatives. - Oversee Vertical Marketing Calendar and track deliverables with DRIs and Managers.- Create a weekly newsletter that highlights top industry news for our team.- Liaise with Design team on brand-specific mocks and materials. - Organize and manage team materials within Confluence and SharePoint.

Chapel Hill, North Carolina, United States

Chapel Hill, North Carolina, United States

- Established and maintained a positive brand image between multi-billion dollar app Bumble and UNC’s 19,000+ undergraduate students. - Promoted the app through Bumble-sponsored community events, as well as through influencer posts on social media platforms such as TikTok and Instagram.- Negotiated strategic partnerships with UNC’s student organizations, offices, and departments, as well as local small businesses, to develop collaborative opportunities with Bumble.

Chapel Hill, North Carolina, United States

- Coached students on the job/internship application process including creating effective LinkedIn profiles, developing personal application strategies, and reviewing student resumes and cover letters through appointments and drop-in hours.- Organized, executed, and moderated UNC Hussman School events, including the annual Student to Student Internship fair, “Meet the Pros”, and career-related workshops.- Marketed Hussman Career Services to current students on and offline.

New York, New York, United States

- Supported Roku's Creative Ad Solutions team in strategizing solutions for brands seeking to advertise with Roku.- Created and edited slide decks detailing the various ad product packages available for clients.- Created and maintained an online database of brand experience cases that focus accounts executed outside of Roku.

Chapel Hill, Nc, United States

- Reported as the first point of contact for 47 residents' questions, complaints, and crises.- Mitigated resident conflicts and connects residents to external resources when necessary.- Planned, publicized, and facilitated engaging monthly programming for residents.

- Researched, developed, and pitched a PR campaign strategy for the Northwest Bronx Community and Clergy Coalition.- Created supplementary PR materials including outreach email guides, press releases, newsletter templates, and a Bronx-specific PR media list for the client's future use.- Selected to receive Life After G.R.O.W.T.H. Human Award and Scholarship at the end of the fellowship.

- Fostered positive professional relationships between Miss EmpowHer and the media; landed two articles and a pop-up shop feature for the brand in the first two months of my internship.- Produced relevant and engaging content for Miss EmpowHer's TikTok account.

Chapel Hill, North Carolina, United States

- Produced and researched content for Culture Fusion Agency’s Instagram and Tik Tok accounts, with an audience of 1600+ followers. - Wrote and produced script for “Culture Countdown”, a weekly IGTV mini-series highlighting the latest album drops and news in the music industry. - Culture Fusion Agency collaborates with artists including Swae Lee, Trey Songz, and Kevin Gates to find creative marketing solutions targeting a college-aged audience.

- Created graphics and video promoting She Heals The World, a women’s business coaching company created by Dr. Safiyah Satterwhite. - Planned interactive content to be posted on the She Heals The World Instagram account with 4000+ followers.- Appointed by Dr. S to lead a team of three fellow graphic design apprentices in the creation of digital assets halfway into my apprenticeship, due to my leadership and organizational abilities.

Chapel Hill, North Carolina, United States

- Facilitated wellness and student life sessions for participants of UNC's Project Uplift summer program. - Engaged with participants in meaningful discussions about college. Served as a resource for prospective UNC students in the Fall 2020 application season. Proofread student essays and answered questions regarding the application process. As of 2020, Project Uplift is in its 51st year of inspiring underrepresented students to envision their future at UNC-Chapel Hill.

Bachelor'S Degree, Advertising And Public Relations

Bachelor'S Degree, Advertising And Public Relations; Minor In Composition, Rhetoric, And Digital Literacy (Cradl)

Activities and Societies: UNC Office of Diversity and Inclusion, UNC Kasama (Filipino Student Association), BSM (Black Student Movement).