Macarena González Email & Phone Number

Provincia De Buenos Aires, Argentina

Provincia De Buenos Aires, Argentina

Clients: Wella Company & SC Johnson.✔Order intake, scoping, quoting, preparing timelines & planning resources, managing the production & delivery process on time, budget and according to the quality KPIs pre-agreed with a client.✔Coordinate between project stakeholders and internal team to provide clients with a constant flow of high-end production work. Keep everyone informed and up-to-date, distribute status, information about changes, technical requirements and other project documents.✔Present project status information in an easy-to-use and easy-to-access format to meet the team information needs.

Buenos Aires - Hybrid

Role: in-house Creative Resource Coordinator for Compass Real Estate USA✔ Work with the marketing and design team to assign resources to creative projects based on skills and seniority.✔ Manage designer’s bandwidth and project timelines among different time-zones.✔ Coordinate the delivery of projects and all their associated materials with the design team (design, video, email, social media, and content development).✔ Provide real-time suggestions and collaborative solutions for creative projects.✔ Oversee and manage daily creative project flow & prioritization. Follow up with designers on job progress.✔ Maintain accuracy & effectiveness of production management in Workfront.✔ Assist with project performance analytics and reporting across Workfront projects based on the requirements and criteria requested by stakeholders.✔ Develop onboarding process schedules and train new marketing and design team members on Workfront, traffic processes, and other guiding principles.✔ Implement process updates with their respective training across regions.

Remote

Management and coordination of 7 clients:✔ Direct contact with clients for content strategy development.✔ Debriefing with my team.✔ Follow up on social media and communication campaigns to achieve clients' goals.✔ Campaign analysis, reports creation.✔ Deck Presentations

Remote

✔ Social Media content design: posts, GIFs, videos, stories.✔ Email marketing: with drag & drop platforms such as EmBlue and Mailchimp.✔ Banners and visual design for Ecommerce.✔ Conceptualization and development of a content plan for social media accounts.✔ Review of competitors and analysis of social media trends. Be updated on content.✔ Copys for social media.✔ Ejecution of promotional activities on social media such as hotsales, giaways, etc.✔ Analyze web traffic and relevant community metrics.✔ Programming posts and stories with Facebook Business Suite / Hootsuit.

Provincia De Buenos Aires, Argentina

✔Briefing and supervision on social media, new product launches and marketing campaigns with creative agencies.✔Contact and negotiation with relevant influencers.✔Creation of Power Point presentations for educational purposes.✔Supervision of website improvements for both Argentina and Uruguay sites in order to be more user friendly.✔Adapting international content to local market in collaboration with creative agencies.✔Analyzing market and consumer data - Benchmarking and prices.✔Assisting on the development of consumer loyalty platform in Argentina.✔Generating purchase orders for suppliers on Coupa and supervising the payment process.

Gran Buenos Aires, Argentina

✔ Development of educational content for social media accounts.✔ Development of promotional materials and development of graphic communication pieces (brochures, content in networks) in cooperation with creative agency.✔ Live Trainings and Webinars organization within the framework of the UFS Academy program for exclusive clients of the segment.✔ Work along with the creative agency to develop digital and printed pieces. Distribution coordination among the salesforce.✔ Coordination with creative agency to ensure brand consistency.✔ Generation of purchase orders for suppliers on Coupa and Ariba and supervision of the payment process.✔ Support in the strengthening of lead databases.

Victoria, Buenos Aires

✔Search, analysis and selection of providers and agencies for the development of POP materials, educational material for HCPs and medical representatives. Package and distribution of these materials nationwide.✔Organization of medical conferences and symposiums. Briefing and development of stands in cooperation with creative agencies.✔Validation and approval processes with Procurement and Legal Department. Contracts and documentation development with Medical Societies.✔Purchase orders and follow-up of payments with Procurement.

Tampa, Florida, Estados Unidos

Customer Service: Assisted guests with photo-taking and guided merchandise selection.Merchandise Display: Managed seasonal merchandise displays, ensuring products were well-stocked and visually appealing.Inventory Management: Organized and maintained inventory to ensure product availability and orderliness.Sales Support: Handled cash and processed credit transactions, operated point-of-sale systems, and ensured accurate and efficient sales completion.

Professional Certification In Digital Design And Audiovisual Production, Design & Web, 9.42

Associate Degree Multimedia & Web Designer [3 Years Degree], Design

Graphic Design and Digital Illustration Web development Apps development Visual Effects (VFX), Modeling and 3D Animation (MOCAP) Animation.

Bachelors Degree, Business Administration And Management, General, 20/32 Materias

Shows & Events Planner, Management