María Carolina Bahamón López

María Carolina Bahamón López Email and Phone Number

Brand & Content Marketing l Neuromarketing Master's Degree l Influencer Marketing l Entertainment @ Warner Bros. Discovery
María Carolina Bahamón López's Location
Bogota, D.C., Capital District, Colombia, Colombia
About María Carolina Bahamón López

Master’s degree with Honors in Neuromarketing at OBS Business School and University of Barcelona. Business Administration at Colegio de Estudios Superiores de Administración – CESA (Bogota, Colombia). Almost 11 years of experience in Marketing within the sectors of entertainment, audiovisual content, and Influencer Marketing. Experience and passion for creating, leading, and executing from start to finish 360° brand/content marketing campaigns. My good interpersonal relations stand out, along with my creativity, initiative, and negotiation. Fluent in English, French knowledge, and Spanish native speaker.

María Carolina Bahamón López's Current Company Details
Warner Bros. Discovery

Warner Bros. Discovery

View
Brand & Content Marketing l Neuromarketing Master's Degree l Influencer Marketing l Entertainment
María Carolina Bahamón López Work Experience Details
  • Warner Bros. Discovery
    Marketing Lead
    Warner Bros. Discovery Jan 2023 - Present
    Bogotá, Capital District, Colombia
    - Development, execution, and monitoring of 360 brand paid and organic campaigns for Max within all Latam markets.- Responsible for the complete cross-promotion strategy of brand and content for streaming in linear channels. - Responsible for all the awards campaigns for Max.- Development, execution, and monitoring of Influencer Marketing strategies for all the area's campaigns.- Teamwork with Content for Streaming and Lineal Channels areas. - Teamwork with Trade Marketing area.
  • Clout - Central De Influenciadores
    Directora De Cuentas Y Pr Regional
    Clout - Central De Influenciadores Nov 2022 - Dec 2022
    Bogotá, Distrito Capital, Colombia
    - Lead relationship and negotiation processes with talents for client campaigns.- Lead Clout brand strategy in front of influencers, opinion leaders, content creators, and clients in all LATAM countries.- Develop, execute, and monitor strategies and campaigns with Influencers for key clients of the company.- Responsible for regional business unit billing. - Develop profile proposals (influencers) according to the needs of the brand and the proposed strategy.- Lead and manage a work team, with goal achievement. - Expand our client portfolio
  • Clout - Central De Influenciadores
    Directora De Pr De Cuentas Regionales
    Clout - Central De Influenciadores May 2022 - Nov 2022
    Bogotá, Capital District, Colombia
  • Tellscore Colombia
    Directora De Marketing E Influencers
    Tellscore Colombia May 2021 - May 2022
    Bogotá, Distrito Capital, Colombia
    - Strategies for influencer recruitment and engagement.-Lead relationship and negotiation processes with talents for client campaigns.- Strategies development and implementation to position Tellscore in the Influencer Marketing industry.- Direct support to the commercial area by attracting influencers and monitoring campaigns with clients.- Strategies and control of the brand's social networks, email marketing, and web page.- Designated speaker for talks, conferences, or training for influencers or Digital Marketing events- Control of creative and PR agencies
  • The Walt Disney Company
    Marketing Coordinator In-Home General Entertainment For Colombia
    The Walt Disney Company Oct 2019 - Apr 2021
    Bogotá, Dc, Colombia
    - Planning and execution of campaign budget for Premium and Pay TV channels.- Creation and execution of marketing strategies for the launch of new series, movies, lifestyle content, and sporting events.- Strategy and follow-up in the rebrand campaign from FOX to STAR.- Development of digital strategies for ESPN Talents and paid/organic influencers of Disney campaigns in Colombia and Ecuador.- Follow up and control of PR, media, and creative agencies.- Teamwork with Trade Marketing area to implement content incentives for clients, agencies, and TV advertisers.- Logistics, development, and execution of PR and corporate events.- ESPN Tournament logistics and execution.
  • Fox Networks Group
    Marketing Coordinator
    Fox Networks Group Oct 2017 - Oct 2019
    Bogotá, Bogotá D.C. Department, Colombia
    - General campaign coordination for the launch of series, movies, and events for entertainment channels.- Development of strategies to promote subscription to Premium content.- Development of alliances to leverage the communication of the content and brands of the channels.- Logistics and execution of events for press, influencers, and corporations- Management and monitoring of PR, media, and creative agencies- Fox Sports Tournament logistics and execution.
  • Cine Colombia
    Marketing Analyst
    Cine Colombia Mar 2015 - Oct 2017
    Bogotá D.C., Colombia
    - CRM control and creation of strategies for its evolution.- Communication strategies to support ticket sales.- Strategic support for development, communication, and special events sales for Primera Fila.- In charge of the brand’s billboards in shopping centers nationwide.- Responsible for the logistics and development of events and fairs sponsored by Cine Colombia (ARTBO, Feria del Millón, ALMAX, FICCI, International Music Festival in Cartagena. Book Fair, among others).- Ruta 90 launch and execution.
  • Kimberly-Clark
    Trainee
    Kimberly-Clark Dec 2013 - Dec 2014
    Bogotá, Distrito Capital, Colombia
    - Support for Brand Trade Activators.- Support CRM implementation- National events logistics and execution.- Follow up advertising and digital agencies.- Pilot Test development for new products

María Carolina Bahamón López Education Details

Frequently Asked Questions about María Carolina Bahamón López

What company does María Carolina Bahamón López work for?

María Carolina Bahamón López works for Warner Bros. Discovery

What is María Carolina Bahamón López's role at the current company?

María Carolina Bahamón López's current role is Brand & Content Marketing l Neuromarketing Master's Degree l Influencer Marketing l Entertainment.

What schools did María Carolina Bahamón López attend?

María Carolina Bahamón López attended Obs Business School, Ie Business School, Colegio De Estudios Superiores De Administración.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.