Macarena Vidal

Macarena Vidal Email and Phone Number

Director of Operations @ We Install IT
Argentina
Macarena Vidal's Location
Argentina, Argentina
Macarena Vidal's Contact Details

Macarena Vidal work email

Macarena Vidal personal email

About Macarena Vidal

I’ve spent the last decade working in operations and productivity, adopting practical innovations to solve real challenges.Six of those years were spent as an entrepreneur, founding and running a profitable plant-based food business. Building a company from scratch taught me how to navigate challenges, optimize resources, and lead with resilience; all skills I carry into every role.In my current role, I lead a remote team across four continents, blending practical problem-solving with an eye for innovation. From implementing HR and project management software to designing dashboards and refining KPIs or exploring AI-driven automations, I focus on integrating solutions that make teams more efficient and effective. Committed to lifelong learning, I continuously explore new industry trends and best practices to ensure that my contributions are both relevant and impactful.At the core of my approach is a belief in human-centered leadership, rooted in emotional intelligence. I coach and mentor diverse teams, fostering collaboration, accountability, and adaptability to create workplaces where people thrive. Let’s connect if you’re looking to align operations with innovation and build high-performing teams rooted in purpose and strategy.

Macarena Vidal's Current Company Details
We Install IT

We Install It

View
Director of Operations
Argentina
Website:
weinstall.it
Employees:
15
Macarena Vidal Work Experience Details
  • We Install It
    Director Of Operations
    We Install It
    Argentina
  • Inboundav - Hubspot Solutions Partner
    Operations Manager
    Inboundav - Hubspot Solutions Partner Jan 2024 - Present
    United States
    Adopt a 'make-things-happen' approach to drive initiatives and achieve results, through a data-driven mindset.Lead global operations and manage cross-functional teams across four continents, driving alignment.Improved internal communication processes, ensuring clarity and faster decision-making.Managed all internal projects with the operations team, streamlining workflows and optimizing execution across departments.Enhanced CRM workflows (HubSpot) to improve data accuracy, aligning sales and customer success processes. Conducted cultural audits and team health assessments, boosting workforce engagement.Defined company vision, mission, and strategy, establishing measurable quarterly objectives.Lead AI adoption to drive innovation and automate key operations.Implemented time utilization strategies to optimize resource allocation and manage workloads effectively.
  • Profesional Independiente
    Life & Health Coach For Companies And Individuals / Emotional Intelligence
    Profesional Independiente Feb 2019 - Present
    Worldwide
    Certified at IIN (Institute for Integrative Health NY) and specialized in emotional intelligence at Daniel Goleman School.Proposal for companies:Masterclasses: Stress management, Productivity vs Procrastination, Working and living with purpose, Leadership and EI, among other topicsAnalysis of the dynamics of operations, teams and relationships in a comprehensive manner.Activities and techniques to improve teamwork, build trust and resolve conflicts.Combination of Team building activities + more 1:1 sessions.Healthy, balanced and happy employees form efficient and productive teams, prepared to overcome challenges and transitions.Companies: UpAtlanta, Ployall, Maipu, Osde, etc. Proposal for individuals:Creation of personalized wellness plans for individuals and families on general wellness, nutrition, sleep habits, stress management.Workshops and workshops on various topics, including: healthy lifestyle habits to improve our overall performance, nutritious and preventive eating, stress management and yoga breathing.
  • Ploy Inbound Marketing
    Operations & People Manager
    Ploy Inbound Marketing Feb 2023 - Jan 2024
    Argentina
    Strategic planning for Company's growth. Worldwide markets.Team Matrix development and future state structure to improve performance.Improved processes and reduced operating costs through audits, Agile methodology adoption, and project management tool optimization.Enhanced internal communication, ensuring clear information flow and faster decision-making across teams.Introduced KPIs and business intelligence tools to enable data-driven decision-making and track performance.Led recruitment planning, role development, and HR software implementation to boost engagement and efficiency.Communication imrpovement through guidelines and coaching.
  • The Institute For Aliveness
    Organizational Development And Project Lead
    The Institute For Aliveness May 2022 - May 2023
    Estados Unidos
    Contributed to the operational development of the institute, culminating in its transition to a DAO model, owned and managed by students.Developed positioning strategies, resulting in a 38% increase in social media engagement and a 220% boost in brand awareness.Created SOPs and implemented operational improvements to enhance efficiency.Curated, developed, and launched high-quality online course content to improve user engagement and educational outcomes.Worked within a six-member team to coordinate and execute initiatives, including the Solstice Creative Festival, a 12-hour online event featuring 12 artists.
  • Cucumberry
    Business Owner / Strategy, Operations And Growth
    Cucumberry Aug 2016 - Nov 2022
    Córdoba, Argentina
    Founded and successfully managed my own company with a mission to enhance well-being through healthier eating habits. Over 7 years, I built the business from the ground up, focusing on providing delicious, vegetable-based meals that encouraged a reduction in meat consumption.Operational Leadership: Designed and executed daily operations to deliver over 300 customized lunch boxes weekly, alongside a premium range of cold-pressed juices and frozen vegetarian products.Growth and Expansion: Introduced event catering services, reaching broader audiences and driving a 20% annual revenue increase (or another measurable metric, if available).Team Development: Managed and mentored a team of 9 employees, establishing a collaborative and mission-driven workplace culture aligned with health and sustainability values.End-to-End Strategy: Oversaw all aspects of business strategy, including customer acquisition, vendor relationships, and financial performance.Strategic Transition: Sold the business assets, including operational equipment and client base, to transition into new professional opportunities, retaining the brand for potential future ventures.
  • Ploy - Inbound Marketing
    Chief Of Staff And Operations Lead
    Ploy - Inbound Marketing Jul 2014 - Aug 2017
    Argentina Y Ecuador
    Partnered with leadership to drive strategic planning, streamline operations, and enhance team communication. Built and led multidisciplinary teams, developed internal policies, and introduced SOPs to support long-term growth.
  • Žena - Shoe Art
    Business Operations Supervisor
    Žena - Shoe Art Jan 2012 - Aug 2014
    Argentina
    Managed key operational processes, including procurement, resource allocation, and client relationships, ensuring seamless production line operations. Supervised a 12-person team and supported financial planning to align with strategic objectives.
  • Euromayor S.A. De Inversiones
    Analyst For Management & Control Department
    Euromayor S.A. De Inversiones Jan 2010 - Jan 2012
    Company South American Trust SA, trustee of Real Estate Trusts developed by Euromayor S.A.-Preparation of Economic and Financial Reports (collecting data and analysis)-Optimization of Economic and Financial Reports. -Execution of Financial and Economic Reports.-Comparative analysis of Execution vs. Budget. -Preparation and sending of Information to National and International Partners.-Analysis of Current Clients Accounts.
  • Hip Up
    Sales Assistant
    Hip Up May 2009 - Aug 2009
    Francia
    Hip Up Women's Clothing Company, in Hossegor, France.-Administrative support for the sales area, reception, and customer service-Sales at the local shop-Organization and filing of business paperwork-Monthly sales reports

Macarena Vidal Skills

English Marketing Strategy Business Strategy Strategic Planning Team Leadership Business Planning Management Control Sales Management Business Analysis Marketing Teamwork Microsoft Excel Negotiation Powerpoint Project Management

Macarena Vidal Education Details

Frequently Asked Questions about Macarena Vidal

What company does Macarena Vidal work for?

Macarena Vidal works for We Install It

What is Macarena Vidal's role at the current company?

Macarena Vidal's current role is Director of Operations.

What is Macarena Vidal's email address?

Macarena Vidal's email address is ma****@****ail.com

What schools did Macarena Vidal attend?

Macarena Vidal attended Scrum Alliance, Ecole Supérieure De Commerce De Montpellier, Institute For Integrative Nutrition, Universidad Católica De Córdoba, Academia Argüello Colegio Privado Trilingüe, Daniel Goleman Courses.

What are some of Macarena Vidal's interests?

Macarena Vidal has interest in Social Services, Civil Rights And Social Action, Environment, Poverty Alleviation, Arts And Culture.

What skills is Macarena Vidal known for?

Macarena Vidal has skills like English, Marketing Strategy, Business Strategy, Strategic Planning, Team Leadership, Business Planning, Management Control, Sales Management, Business Analysis, Marketing, Teamwork, Microsoft Excel.

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