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Mac Blair is listed as Project Manager at News Revenue Hub at News Revenue Hub, a company with 14 employees, based in Houston, Texas, United States. AeroLeads shows a work email signal at fundjournalism.org and a matched LinkedIn profile for Mac Blair.
Mac Blair previously worked as Project Manager at News Revenue Hub and News Product Specialist at News Revenue Hub. Mac Blair holds Master Of Arts - Ma, Media Studies, 4.0 from The New School.
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At News Revenue Hub, I coach for and non-profit newsrooms through the process of building effective audience and reader revenue programs. Cross-functionally, I contribute to media landscape analyses, recommend data-driven solutions for client challenges, and oversee client-facing KPI reports. I'm dedicated to creating impactful news experiences through empathetic product thinking and advocating for best practices in news product development. I believe a sustainable news industry is achievable, and love connecting with others who share enthusiasm about exploring new possibilities in the future of journalism and technology. Let's connect!
Listed skills include Feature Writing, Fact Checking, Media Strategy, Social Media, and 40 others.
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- Manage a roster of 10+ clients on the Growth Plan, a 12-month engagement tailored for newsrooms who are ready to jumpstart their reader revenue programs- Conduct audits and provide campaign support for Growth Plan clients, including analyzing and providing optimization strategies for improved newsletter engagement and CTA performance- Act as product.
– Serve as the leading product expert on the Success Team and brings empathy, curiosity, and product thinking to our work and the organization– Advocate for the latest best practices in news product development, including UX and accessibility– Contribute to audits and collaborate across teams to document and recommend best practices– Lead product-specific.
- Consult with newsrooms from launch and beyond on membership and audience growth and retention- Foster relationships with a client roster of more than 40 local, regional, national and international news organizations- Synthesize and analyze data from sources across the company in search of takeaways that will bolster revenue and steward loyalty from.
Remote
- Design, build and maintain agwaterdesk.org- Craft posts and strategy for the Ag & Water Desk's digital presence, including Twitter, Instagram, Facebook and a newsletter- Create branding materials for the Ag & Water Desk, including a logo and social media graphics
Remote
- Spearheaded TikTok presence for IRE & NICAR by planning, producing and posting short, informational videos, and studying platform trends to create lighter content for the #media niche- Produced Quick Hits newsletter, which sent to more than 20,000 inboxes bi-weekly- Designed logos and branding materials for NICAR21, IRE21 and NICAR22 virtual conferences.
New York, New York, United States
- Set up, write and revise materials for graduate-level Interaction Design and The Design Process courses- Aid professor in converting course activities to be compatible with remote learning due to COVID-19- Observe the translation of object metadata among Adobe Creative Suite applications - Analyze findings and create best practices for artist workflows.
New York, New York, United States
- Build, design and maintain program website- Create marketing materials such as posters, emails, e-flyers and press releases
Columbia, Missouri
- Led and trained more than 20 digital editors over 14 months- Managed all assets and style principles of voxmagazine.com- Strategized daily social media promotion of articles and organizedspecial event coverage on Twitter, Facebook, Instagram and Snapchat- Upheld production workflow by collaborating with reporters, editors andmultimedia editors to guide.
Columbia, Missouri Area
- Pitched weekly article ideas in the Eat + Drink department for freelancersand staff writers to pick up- Collaborated with art directors, photographers and subjects to plan andproduce photoshoots- Fact-checked and edited feature and department stories- Wrote and edited cover and front-of-book copy
Columbia, Missouri
As Digital Managing Editor at Vox, I also served as a teaching assistant to the Magazines Across Platforms class, in which students learn how magazine media content is created and shared online.
Columbia, Missouri
- Pitched, reported, wrote and photographed online-exclusive articles forthe Arts & Books department- Collaborated with designers and digital managing editor to produce print-firstcontent for voxmagazine.com- Wrote and produced social media content for Twitter, Facebook, Instagramand Snapchat- Compiled analytics reports with Parse.ly and Google Analytics.
Brussels, Belgium
- Wrote posts for and live-tweeted breaking news on POLITICO Europe’sTwitter and Facebook accounts- Pitched and produced special event coverage for Twitter and Facebook- Laid out magazine pages that included stories originally from the website- Researched and edited wire photos for print and online- Trimmed stories and blurbs for the magazine- Kept an eye.
Columbia, Missouri
Content creator for MizzouRec, contributing and pitching ideas for blog articles and social media campaigns, as well as writing pieces and copy for MizzouRec NATION Magazine.
Columbia, Missouri Area
Photographer on the MizzouRec Creative Team. Work with audience engagement specialists and designers in promoting the vision of the Rec on social media and in the facility day in and day out.
Columbia, Missouri
University Of Missouri
Managing sports writers and article pitches relevant to all things black and gold.
Other employees you can reach at fundjournalism.org. View company contacts for 14 employees →
Anne Marie Grisanti, Shrm-Cp
Colleague at News Revenue HubLouisville, Kentucky, United States, United States
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LH
Lizzy Hardison
Colleague at News Revenue HubAtlanta, Georgia, United States, United States
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Abbey Gingras
Colleague at News Revenue HubSalt Lake City, Utah, United States, United States
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MW
Mary Walter-Brown
Colleague at News Revenue HubSan Diego, California, United States, United States
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Leela Prasad Gullapalli
Colleague at News Revenue HubUnited States, United States
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AW
Ashley Webster
Colleague at News Revenue HubPinehurst, North Carolina, United States, United States
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Rachel Taylor
Colleague at News Revenue HubUnited States, United States
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Evan Mackinder
Colleague at News Revenue HubSanta Fe, New Mexico, United States, United States
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MR
Mikaela Rodenbaugh
Colleague at News Revenue HubGreater Fort Collins Area, United States
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JW
John Wieme
Colleague at News Revenue HubPhiladelphia, Pennsylvania, United States, United States
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Research: New media design and its relation to news. This degree program is federally certified as STEM.
Quick answers generated from the profile data available on this page.
Mac Blair works for News Revenue Hub.
Mac Blair is listed as Project Manager at News Revenue Hub at News Revenue Hub.
AeroLeads has found 1 work email signal at @fundjournalism.org for Mac Blair at News Revenue Hub.
Mac Blair is based in Houston, Texas, United States while working with News Revenue Hub.
Mac Blair has worked for News Revenue Hub, Mississippi River Basin Ag & Water Desk, Investigative Reporters And Editors, The New School, and Vox Magazine.
Mac Blair's colleagues at News Revenue Hub include Anne Marie Grisanti, Shrm-Cp, Lizzy Hardison, Abbey Gingras, Mary Walter-Brown, and Leela Prasad Gullapalli.
You can use AeroLeads to view verified contact signals for Mac Blair at News Revenue Hub, including work email, phone, and LinkedIn data when available.
Mac Blair holds Master Of Arts - Ma, Media Studies, 4.0 from The New School.
Mac Blair is listed with skills including Feature Writing, Fact Checking, Media Strategy, Social Media, Proofreading, Magazines, Marketing Materials, and Digital Strategy.
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