Mac Bleser Email & Phone Number

Charlotte, Nc

📃 OVERVIEW:As Director of Infocenter's ENGAGE™ Design Studio, I collaborate with dynamic teams of strategists, designers, and developers to pioneer transformative digital solutions. Our focus is leveraging ServiceNow's intelligent platform to drive digital innovation and excellence. My expertise spans design systems, user interface, and user experience design, combined with strategic and creative thinking to elevate product quality and customer engagement.In my role, I champion the development of sophisticated, user-centric solutions, aligning closely with business goals and operational needs. My approach is grounded in a deep understanding of complex digital ecosystems, enabling me to guide teams through intricate product challenges. I am committed to delivering solutions that not only meet but exceed client expectations, fostering an environment of continuous improvement and innovation.

Charlotte, Nc

In my role as a Strategic Advisor, I support Glew's growth by advising on strategic business initiatives, identifying market opportunities, and offering expertise on product design and development innovation.

Charlotte, Nc

📈 ACHIEVEMENTS:- Launched a free product tier to increase top of funnel leads and cater to the VSB market- Introduced advanced data analytics capabilities to support upmarket, enterprise user demands- Unbundled and productized key features to increase expansion revenue opportunities- Restructured core product areas to create a more customizable platform experience- Guided strategic shifts in product positioning to expand our total addressable market📃 OVERVIEW:As Head of Product at Glew, I built upon my previous role as Director of Product Design, to drive significant advancements for the company. My deep knowledge of our product landscape and market dynamics, combined with a passion for leading high-performing product development teams, served as the foundation for a period of significant transformation for Glew and its user community.I played a key role in strategically overhauling our product roadmap and refining our design and development processes. My efforts were pivotal in expanding our market reach to enterprise clients, leading to significant growth in both our customer base and revenue streams.My expertise in user experience and design thinking, coupled with a relentless focus on innovation and growth, proved essential in elevating Glew's market position. By prioritizing operational excellence and cultivating a team environment centered on user experience, I significantly contributed to the company's sustained expansion and success.

Charlotte, Nc

📈 ACHIEVEMENTS:- Scaled growth of the business to 7-figure ARR in under 5 years- Maintained consistent YoY customer and user growth- Averaged 4+ out of 5 stars in customer satisfaction ratings- Established dominant position in the market segment📃 OVERVIEW:As Director of Product Design at Glew, I steered the company's evolution from inception to a thriving B2B e-commerce analytics product, shaping a successful initial product strategy and user-centric design direction. I led the design of the initial product, created a distinctive visual design language, and established a comprehensive design system that optimized the quality and efficiency of our development output. This journey not only fueled future design-driven growth but also catapulted Glew from ground zero to market prominence.

📃 OVERVIEW:Served as an influential member of HubSpot's 2022 Customer Advisory Board, delivering key feedback, highlighting important concerns, and offering recommendations to guide the development and strategic direction of HubSpot's products and services.

Cambridge, Ma

📃 OVERVIEW:Led the development of modular, scalable design systems and tools in collaboration with cross-functional teams, greatly enhancing project efficiency and adaptability.Developed responsive CMS-driven websites using cutting-edge front-end technologies for clients in education, healthcare, and travel sectors.Actively engaged in all project phases, from strategic planning and information architecture to design, development, testing, deployment, and training, ensuring seamless project execution.

Boston, Ma

📃 OVERVIEW:Strategically designed and executed crucial web experiences, resulting in millions of unique page views and generating over $200 million in online donations and e-commerce revenue.Managed the product lifecycle for a variety of interactive applications and web experiences within a dynamic, iterative design environment.Maintained regular engagement with campaign leadership and high-profile VIPs, fostering effective communication and collaboration throughout the Romney for President 2012 campaign.

Boston, Ma & Alexandria, Va

📃 OVERVIEW:Assumed a critical role in maintaining and enhancing web assets, ensuring alignment with a commitment to excellence in the realm of digital politics and business.Oversaw end-to-end web design and development projects, collaborating with both internal and external teams to bring concepts to fruition.Guided the research and implementation of streamlined workflow improvements, significantly enhancing the operational efficiency of a rapidly expanding team.