Midweight Designer
CurrentWorking across all things creative including (graphic & motion) design, photography and video for Sipsmith.Promoted to a Midweight position after being with the company for only a year by showing a resilient nature and being open to learning new skills, including videography and designing for motion; which proved hugely beneficial to the team and meant we didn’t have to outsource externally. Highlights include working on the prestigious Wimbledon partnership, creating print ads, experiential activations, digital and social content, supermarket POS and bar and restaurant merchandise; maintaining a level of consistency across all assets.Created Sipsmith’s limited edition Coronation Gin gift box from ideation and planning to execution. Coverage for the gift box featured in 4 gold tiered titles, including Stylist Magazine.Filmed and concepted the ‘You better not be acting like you’re in a Wes Anderson film’ for social channels, this was a reactive piece that I wanted to jump on while the trend was still fresh. It was our second most engaged with video to date.