3 plus years experience growing brands of all shapes and sizes on digital platforms. Highly proficient in the latest industry trends, tools, and processes. Demonstrated ability to work with all levels of teammates and stakeholders to meet deadlines and produce strategic outcomes.
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Digital Marketing SpecialistStudio Aurum Mar 2019 - PresentMy work mainly revolves around strategy and the technical implementation of digital marketing activities. My day to day tasks include:• Buyer persona and competitor research. • Crafting high-impact omnichannel digital marketing strategies.• Translating business goals to relevant digital marketing KPIs to ensure all digital marketing efforts serve to grow the business. • Aligning the digital marketing strategies with both everyone on the client and in-house teams. • Creating an effective content strategy, together with the creative team. • Keeping track of all analytics to make sure set KPIs are on track. • Creating bi-monthly client reports. • PPC management and optimization. -
Digital RetoucherNone Dec 2018 - PresentNairobi, KenyaMy work majorly revolves around retouching commercial images for clients ranging from Architectural photographers to corporates.Some of the companies I have worked for include:- SAP- PKF- Quickmart- Action Aid Kenya among others.Under this role, I have also been enlisted by Marriott International as a Retoucher to work on architectural photography on their over 6500 hotel properties worldwide.
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PhotographerIan Macharia Photography Jan 2017 - PresentNairobi
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EntrepreneurAngstrom Kenya Jan 2015 - PresentMarketing and graphic design
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Graphic DesignerAngstrom Kenya Jan 2015 - Jan 2017Graphic design, marketing and photography
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Junior Machine Learning EngineerOmdena Jan 2020 - Apr 2020 -
Production ManagerTedxparklands May 2019 - Sep 2019Nairobi, KenyaI organize Production for TEDx Parklands. My roles include both developing a Production Plan that is both aligned with the requirements of TEDx Parklands and the larger TED organization, then organizing a team of volunteers and liaising with affiliated production companies to implement it, both during the production itself and post production so as to create engaging and high quality media for the organization. -
Software DeveloperDatapivotafrica Jan 2016 - Dec 2016Develop Data-driven applications, Application-design
Ian Macharia Education Details
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Computer Science -
Computer Science
Frequently Asked Questions about Ian Macharia
What company does Ian Macharia work for?
Ian Macharia works for Studio Aurum
What is Ian Macharia's role at the current company?
Ian Macharia's current role is Digital Marketing Specialist at Studio Aurum.
What schools did Ian Macharia attend?
Ian Macharia attended Jomo Kenyatta University Of Agriculture And Technology (Jkuat), Free Code Camp.
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Ian Macharia
"It Support Specialist | Expert In Software & Hardware Solutions | Passionate About Technological Innovation"Nairobi -
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