Brand Protection Assistant
Cheltenham, Gloucestershire, United Kingdom
My main duties revolved around enforcement of trademarks and copyrights of the brand to prevent infringement online globally and offline in the United Kingdom.As part of my role I supported on litigious IP disputes concerning counterfeit products, trademark infringement and defending trademark oppositions.I was tasked with maintaining our china customs approvals each year to allow factories to export brand products globally whilst ensuring compliance with regulations and customs procedures, aided by our externalities counsel.I managed our external brand protection provider to ensure counterfeit listings were taken down and appropriate escalation mechanisms were in place for any potential legal action against bad actors.I delivered training both internally and externally on counterfeit goods and promoting the brand trademarks with law enforcement and external counsel to ensure good relationships and litigation opportunities.