Mackenzie Sedelbauer Email & Phone Number

United States

Develop strategic marketing campaigns consisting of social media, website + SEO optimization, and brand strategy for clients while leading an internal team to execute deliverables effectively. Utilize data and analytics, crafting creative marketing strategies to ensure optimal results and enhance the client experience.-Develop and execute innovative marketing strategies aligned with client goals at Brand Good Time, utilizing market research and competitor analysis-Lead quarterly "Think Tanks" for all clients, setting clear marketing objectives and KPIs, and fostering internal strategy discussions.-Ensure premium quality client deliverables and actively engage in sales calls to drive revenue growth, strategically discussing upsells and long-term contract extensions.

Charleston, South Carolina, United States

Fort Lauderdale, Florida, United States

Effectively coordinated office operations through seamless communication to ensure a productive and organized work environment transitioning to a project manager role overseeing the interior portion of a new build project. Managed the interior outfitting of a new 175' yacht being built in Turkey, ensuring the project completed on-time and owner satisfaction.Collaborated with clients, brokers, and vendors to streamline transaction processes and enhance customer experience.Assisted in organizing yacht shows, open houses, and marketing events, contributing to brand visibility.Efficiently managed daily operations, including scheduling, communication, and office supplies.Managed and executed social media campaigns, content creation, and community engagement, driving brand awareness, engagement, and growth across various platforms.

International

Lead and managed the interior department of multiple yachts, ensuring exceptional service and guest experience. Oversaw a team of stewardesses and collaborated with other yacht departments to deliver a seamless and luxurious journey.Planned and executed diverse guest experiences, proactively addressing needs and ensuring seamless services.Managed inventories, budgets, and schedules for the interior team, optimizing resource allocation.Maintained impeccable cleanliness and organization across interior spaces, enhancing guest satisfaction.Fostered effective communication and collaboration among departments and crew members.Ensured adherence to safety regulations and protocols, prioritizing guest and crew well-being.

Asheville, North Carolina, United States

Account Executive: • Maintain strong, lasting client relationships by meeting clients’ marketing objectives in a manner that results in profit to both the agency and the client• Provide strategic direction, while communicating clients’ needs and goals effectively to the creative team, to ensure the agency is properly managing client expectations• Ensure day-to-day tasks are completed while simultaneously working towards larger, long-term, strategic goalsJunior Brand Strategist: • Created a key stakeholder questionnaire and conducted post-survey interviews with key stakeholders• Developed effective communication architecture • Active team member during a rebranding process, which included logo and website redesignTraffic Coordinator/Project Manager:• Manage and facilitate all jobs within the agency, including monitoring daily status of jobs, preparing weekly job status reports for account management, creative and production teams, and leading weekly staff meetings

Miami/Fort Lauderdale Area

As a UM student majoring in Public Relations and Marketing, I was hired to help Foster & Clark connect with the student community. Over the course of six months, we developed a marketing campaign geared towards college students in the surrounding South Miami area. The target audience included University of Miami, Florida International University, and Miami-Dade College students. The campaign strategy involved a combination of on-campus and sporting event street teams, social media, and traditional media.

Miami/Fort Lauderdale Area

B.E.D. (Beverage, Entertainment, and Dining) is a premier night club located in the heart of South Beach. As assistant marketing manager I created contact lists, press releases, and mass client emails to market weekly parties and events. I planned, organized, and booked entertainers for special events. I developed a campaign involving the University of Miami Greek Life to increase attendance of UM students at B.E.D.

Miami/Fort Lauderdale Area

Tai Entertainment is the premier South Florida marketing, special event and promotion company which encompasses promotion of liquor brands, clothing brands, venues and various other businesses to produce company events and promoting weekly parties.

Bachelors, Public Relation, Political Science, Minor In Marketing

Activities and Societies: Rotaract Club of the University of Miami, University of Miami Young Democrats, 2008 Presidential Campaign.

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