Mackenzie Sousa Email & Phone Number

Lisbon, Portugal

I crafted clear, actionable content for the scheduling and administration verticals of our B2B SaaS product. In my daily collaboration with product designers, product owners, software architects and developers, we created human-centred solutions that balanced user needs with business goals and technical realities.In addition to my content writing.

In this contract position, I lead the user experience design and content strategy for a chatbot campaign. I was responsible for crafting captivating copy from the top of the funnel to the end. With extensive user and industry research, I developed a framework for an intuitive and delightful product recommendation chatbot experience.

Montreal, Quebec, Canada

As a conversation designer at Automat, I was responsible for user and domain research, client onboarding, creative strategy, information architecture, conversation writing, programming, usability testing, and optimization of chatbots.From top of funnel banners to product recommendations, I demonstrated my talent in writing engaging copy and conversation.