Mackenzie Lewis

Mackenzie Lewis Email and Phone Number

Senior Retail Media Manager @ Jellyfish
Los Angeles, CA, US
Mackenzie Lewis's Location
Los Angeles Metropolitan Area, United States, United States
About Mackenzie Lewis

Mackenzie Lewis is a Senior Retail Media Manager at Jellyfish. They possess expertise in leadership, canon dslr, writing, consultative selling, social media and 46 more skills. Colleagues describe them as "Mackenzie Lewis reported to me as an Account Executive at Collaborative Marketing Group on the Eagle Foods business. During this time, I was consistently impressed by Mackenzie’s positive, “can do” attitude and eagerness to learn her position. Her organization and ability to multi-task allowed her to assist me in creating shopper marketing plans and carrying out execution at several key retailers: nationally at Walmart, Albertson’s and Target, and via club at Sam’s Club, Costco and BJ’s. With strong communication skills and responsiveness to needs, Mackenzie was also able to grow relationships managing all outside vendors and retailer-specific artwork with Collaborative Marketing Group’s internal creative team. She is also a team player who consistently volunteered to jump-in wherever and whenever needed. I always knew that when a “hot” project arose or out of office coverage was needed, Mackenzie would be the first to raise her hand to help! Mackenzie is a tremendous asset and has my highest recommendation.", "Mackenzie has spent just over a year at Collaborative and started out unsure of Shopper Marketing. But over the course of the year she really grew into her role. She was an outstanding member of our agency team and worked on nearly every top retailer in the U.S. including Mass, Grocery, C-store and drug with her main client, Eagle Foods. She is very strong on the account service side and built great relationships, was an excellent problem solver, managed program execution extremely well, worked exceptionally well with our creative team, outside vendors and clients and was extremely responsive & thorough. She is very strong in Microsoft Office. She was an absolute delight to have on our team and would be a strong addition to your team, I would highly recommend her and would re-hire her in a heartbeat.", and "Mackenzie reported directly into me and is such a joy to work with. She is a quick learner and an organized and efficient team member. She is confident in her work and continues to work on ways to improve her skills and knowledge. I’ve really appreciated her positive can-do attitude and willingness to help whenever needed. Her ability to juggle multiple projects made a huge difference in the productivity of our team. She would be a valuable asset to any organization."

Mackenzie Lewis's Current Company Details
Jellyfish

Jellyfish

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Senior Retail Media Manager
Los Angeles, CA, US
Mackenzie Lewis Work Experience Details
  • Jellyfish
    Senior Retail Media Manager
    Jellyfish
    Los Angeles, Ca, Us
  • Flip
    Advertising Account Executive
    Flip Jun 2024 - Present
    Los Angeles, California, Us
  • Collaborative Marketing Group
    Shopper Marketing Executive
    Collaborative Marketing Group Mar 2023 - May 2024
    Wheaton, Il, Us
    • Planned and executed annual $5.8M go-to-market shopper and e-commerce strategy including budgeting, artwork development, end-to-end campaign management, optimizations, and post-program analysis for the Eagle Foods account which included CPG brands: Hamburger Helper, Suddenly Salads, Popcorn Indiana, Cretors Popcorn, and Eagle Brand Milk• Managed paid media channel (search, digital banner ads, display, DSP, social) and in-store marketing programs (promotions, coupons, displays, shelf-tags, samplings) at major retailers such as Walmart, Target, Sam’s Club, Costco, Instacart, Ibotta, Chicory and Dollar General, and grocery chains (Kroger, Albertsons, Meijer, Ahold Delhaize, Spartan Nash etc.) in collaboration with Brand, Sales Planning, Trade, and Vendor teams• Identified and validated opportunities within the market by analyzing shopper data, consumer insights, and campaign performance to develop recommendations to meet KPI goals (sales, ROAS, new-to-brand, CPA, ATC, and CPC)
  • Amazon
    Account Executive
    Amazon Jun 2021 - Dec 2022
    Seattle, Wa, Us
    Amazon Advertising• Advised growing brands and agencies by developing tailored, data-driven advertising and marketing strategies to maximize sales and e-commerce positioning, executing full-funnel campaigns across awareness, consideration, and purchase KPIs• Generated $6M in 2022 Amazon revenue via Search, Display, and Streaming TV custom advertising solutions for 78 sellers• Crafted and pitched recommendations to C-suite executives translating data and insights into compelling stories to help brands identify, reach, and engage with relevant audiences throughout the shopping journey• Drove adoption of keyword, category, and audience targeting recommendations and optimizations for ad campaigns• Nominated by leadership to establish first Amazon Ads Toastmasters chapter, president of chapter with over 30 participants within the first 60 days of launch• Selected to be the Education Alliance Vice Chair at University of Southern California, representing Amazon at recruiting events and teaching advertising classes on-campus• Designated Salesforce Subject Matter Expert
  • Amazon
    Associate Account Executive
    Amazon Jan 2021 - Jun 2021
    Seattle, Wa, Us
    Amazon Advertising• Selected for intensive 6-month training program; increased advertising spend by 30% across a book of 81 brands• Achieved all program elements including 100% of weekly call metrics, 3 “Pitch Readiness” presentations, writing assignments, mock pitches, and drive tests; served as Networking Subject Matter Expert
  • Creativedrive
    Account Manager
    Creativedrive 2019 - 2020
    New York, Ny, Us
    Part of Accenture Interactive Client: Hilton Hotel Group• Handled day-to-day client communication, resource allocation, and progress tracking for 50+ print and design projects across 12+ corporate and property brands• Hilton projects included directories, menus, brochures, wedding collateral, and resort maps in multiple languages• Ensured production, quality assurance, and brand alignment for each deliverable• Supported the global team by creating process documents and updating brand guidelines• Managed completion of jobs for monthly revenue reporting; create estimate, sales orders and invoices via NetSuite• Assisted with ad hoc client projects such as sending brand products to social media influencers and public figures
  • Learfield Img College
    Marketing & Partnerships Assistant
    Learfield Img College Sep 2018 - Mar 2019
    Plano, Tx, Us
    • Fulfilled and activated promotions for 40+ corporate partners, verified partner promotions for IMG Corporate• Strategically placed corporate partners within the stadium to maximize exposure and fan engagement• Distributed game-day posters, exit coupons and promotional items to create an enjoyable game environment• Worked as an assistant at Elon NCAA football and basketball home games with fan bases up to 10,500 fans
  • Connecticut Open, Presented By United Technologies
    Marketing & Sales Intern
    Connecticut Open, Presented By United Technologies Jun 2018 - Aug 2018
    The Connecticut Open is a women's professional tennis tournament held every August at the Connecticut Tennis Center at Yale. The tournament is part of the WTA Tour and US Open Series.• Planned and executed tournament events including Kids Day, Latino Day, Family Classic Finals, Courtgirls & Cocktails, Family Day, High School Day, Military Appreciation Day, Beer Fest, and Family Classic Tournament• Created marketing materials; wrote, edited, and created layout for tournament guides• Handled inbound calls by providing a high-level of customer service and sales through the Paciolan ticketing software• Coordinated autograph sessions, clinics, and “play chats” with photographers and public relations team
  • Pier Sixty, Llc
    Sales Intern
    Pier Sixty, Llc Jul 2017 - Aug 2017
    New York, New York, Us
    Located at Chelsea PiersAbigail Kirsch Catering• Created proposals and contracts for clients; acted as liaison between departments to ensure all events ran smoothly• Prepared Banquet Event Orders and floor plans for upcoming corporate and social events using Delphi software• Functioned as initial contact for all prospective clients inquiring about various events ranging from 100 - 2,000 guests• Handled daily distribution of BEOs, guarantee sheets, floor plans, change logs, deposits and post-event balances, vendor commission calculation, payments, invoices, and assisted Accounting Department with MAS90 and Delphi
  • Caren Forbes And Co.
    Media Intern And Sales Associate
    Caren Forbes And Co. May 2016 - Aug 2017
    • Interacted with customers as a front representative of the store• Assisted owner with buying, pricing, and social media• Bolstered social media advertising• Created sample outfits for displays and assisted with photo shoots• Organized store, inventory, and merchandise • Created advertisements used in local magazines
  • Newcanaanite.Com—Newshound Llc
    Intern
    Newcanaanite.Com—Newshound Llc May 2015 - Aug 2015
    New Canaan, Connecticut, Us
    • Conducted interviews and then wrote and published stories on tight deadlines • Wrote 31 articles related to town's news, sports business, living and events that were all published online• Assisted in managing Facebook page and learned about the media analytics of posting• Assisted in running the newspaper's weekly meetings• Represented the newspaper at several town events

Mackenzie Lewis Skills

Leadership Canon Dslr Writing Consultative Selling Social Media Workfront Public Speaking Client Relations Sports Paciolan Digital Photography Microsoft Powerpoint Event Planning Photoshop Sales Operations Crystal Reports Communication Photography Fundraising Cascading Style Sheets Data Driven Html Online Advertising Microsoft Office Microsoft Word Marketing Microsoft Excel Event Management Editing Wordpress Interviews Microsoft Outlook Customer Service Sports Writing Journalism Nikon Dslr Shopper Marketing News Writing Digital Avertising Adobe Illustrator Teamwork Strategic Communications Project Management Video Camera Marketing Strategy Adobe Creative Suite Search Engine Optimization Live Events Delphi Premiere Indesign

Mackenzie Lewis Education Details

  • Elon University
    Elon University
    Bachelor Of Science - Bs
  • Semester At Sea / Ise
    Semester At Sea / Ise
  • Vietnam Business & Culture Study Abroad Program
    Vietnam Business & Culture Study Abroad Program
  • New Canaan High School
    New Canaan High School

Frequently Asked Questions about Mackenzie Lewis

What company does Mackenzie Lewis work for?

Mackenzie Lewis works for Jellyfish

What is Mackenzie Lewis's role at the current company?

Mackenzie Lewis's current role is Senior Retail Media Manager.

What schools did Mackenzie Lewis attend?

Mackenzie Lewis attended Elon University, Semester At Sea / Ise, Vietnam Business & Culture Study Abroad Program, New Canaan High School.

What skills is Mackenzie Lewis known for?

Mackenzie Lewis has skills like Leadership, Canon Dslr, Writing, Consultative Selling, Social Media, Workfront, Public Speaking, Client Relations, Sports, Paciolan, Digital Photography, Microsoft Powerpoint.

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