As Content Marketing Specialist, I manage a wealth of clients within the staffing/recruiting industry. Our goal is to create strategic, actionable content marketing programs that meet and exceed client goals and expectations.The programs I implement for clients include, but are not limited to, Email Newsletter mailings, Blogging initiatives, and Social Media campaigns -- having created several campaigns that each won a Best of Class VOICE Award from the American Staffing Association.On a daily basis, I oversee the completion of marketing tasks, contribute to the day-to-day management of my client base, offer insights and consultation for current and future marketing initatives, and create content for blogging, newsletters and social media.I also contribute to social media content creation and planning, project management, results tracking, monthly reporting, and campaign analysis and optimization.I have continually been involved with sharing company and client content through multiple social media channels and increasing awareness through driving company brands.Additionally, I lend a hand with editing and proofreading all content created through Haley Marketing Group.

Aggressively identified new business through prospecting and developed strong relationships with existing clients to grow their advertising campaigns through LocalEdge digital and print products.I specialized in customer relationships and maintaining a strong, positive brand name through their digital products.

I performed media tracking and list building, Internet research, copy editing, crafting materials, and general office and client support. I also coordinated event logistics, conducted pitch calls and other media outreach activities, developed data bases, and coordinated company mailings.

I organized and lead Corporate Challenges in Rochester, Syracuse and Buffalo. I also organized and attended press conferences and in-store promotions.I was able to craft successful press releases for local media outlets, and was responsible for social media including Tops employee blog, Twitter, and FacebookI also had the honor of being the Executive Producer/Video Concept creator for Tops Friendly Markets 50th Anniversary video

Provided hands-on care to seniors and persons with disabilities

I volunteered my time with residents performing activities, providing assistance for mobility and hearing, and leading exercises.I also lead fundraisers and sat with residents during Resident Council meetings to listen to their personal suggestions and needs for their living facility.

I volunteered at this assisted living facility in recreation department both in the facility and during trips and outings.Additionally, I organized fundraisers and outreach programs to benefit the residents.