Mac Martin Email & Phone Number

Plano, Texas, Us

NTT DATA’s Digital Health Platform combines intellectual property with embedded content from industry thought leaders and seamlessly integrated with market-leading products and backend systems to leverage investment, improve productivity and reduce cost while providing an optimal omni channel user experience. Our Digital Health Platform enables users to be more self-sufficient, engaged and effective in care administration and utilization resulting in higher satisfaction and lower operating costs.Maximizes collaboration and reduce costs between, brokers, employers, employees, members/patients and providers of care, from the benefit shopping through care utilization resulting in higher retention & improved user experience.At NTT DATA I am responsible for showing Health Plans of all sizes, 25M to 15,000 how NTT DATA’s Digital Health Platform can be configured to meet the specific needs of plans regardless of size due to the modular nature of the product and corresponding pricing model. Additionally NTT DATA can help Health Plans address some of the most crucial issues that the healthcare industry is facing, Social Determinants of Health, Health Equity, No Surprise Act, Price Transparency, Value Based Care and Data Interoperability.

Aurora, Illinois, Us

Charleston, Sc, Us

Benefitfocus unifies the entire U.S. benefits industry on a single technology platform to protect consumers' health, wealth, property and lifestyle. Our powerful cloud-based software, data-driven insights and thoughtfully designed services, enable employers, insurance brokers, carriers and suppliers to simplify the complexity of benefits administration and deliver a world-class benefits experience. The future demands simple, purpose-built solutions for medical carriers, designed to cultivate consumer loyalty and trust. At Benefitfocus, I am responsible for working with stakeholders across health plans, insurance carriers and consultants to demonstrate the value and advantage of a single platform in improving the insurance and benefits experience. I show them how leveraging our leading AI-powered consumer benefits platform streamlines their entire business from quoting, enrollment and administration to billing and data exchange, and offers a true end-to-end solution for them, their brokers and customers.

Am responsible for growing IBM's Sterling B2B Integration & Managed File Transfer Software portfolio that controls & automates the business processes that companies share with their B2B / B2C communities; external Clients, Trading Partners and Suppliers into competitive accounts, UTC, Partners Healthcare, Harvard Pilgrim and many other in all industries in the Northeast.

Was responsible for overall IBM Software sales in a group of pharmaceutical companies, mostly in New Jersey, including, Merck, Bristol Myers, Boehringer Ingelhiem, Novartis, Watson and others. Successfully grew YtY revenue by over 50% and increased our Software share to cover 70% of the companies that I covered which was another improvement over 2011.

Was responsible for the NA sales of IBM Websphere for Telco suite of products to all the major Telco and Communications companies, Sprint, Comcast and others. Generated 129% of revenue quota for 2011 before the products were merged back into the overall Websphere portfolio for 2012.

Responsible for WW OEM Embedded ViaVoice revenue from strategic automotive and component customers like Honda, Alpine, Denso, Pioneer, Sharp, LGe, Continental and BMW.• Achieved 98.3% of Transactional Revenue over 5 year period.FY 2009 Revenue Plan Plan $4.19M Achieved $4.22M 100% FY 2008 Revenue Plan Plan $8.1M Achieved $8.8M 109% FY 2007 Revenue Plan Plan $15.3* Achieved $9M 58.8% FY 2006 Revenue Plan Plan $7.4M Achieved $10.3M 139% FY 2005 Revenue Plan Plan $9.4M Achieved $11.3M** 120% * 2007 Plan revenue target was 100% + Y/Y increase that Sales did not concur with. Also the year that we transitioned from Pervasive Computing to Lotus as well as the beginning of the automotive meltdown greatly impacted 4Q 07. ** $3M of revenue was achieved in 4Q 2005.Worked tirelessly with the Geo Sales leads, predominantly in NA, SW IOT and AG (Japan and Korea) aggressively representing their needs with the OT/PDT/IMPT, ensuring timely feedback to the business on functional product requirements prioritization, creation and maintenance of quality sales tools, presentations, demos, enablement, collateral and competitive analysis.Maintained outstanding customer satisfaction, provided constant face to face support with Sr, Execs for our strategic partners, maintained strong deal progression and cadence calls, expedited special pricing and terms necessary for deal closure, lobbied and persevered in getting Product Management to acknowledge our customers needs and to expedite our delivery schedules to meet those needs.Continually won major deals against competition at GM/OnStar, Continental, LGe, Hyundai and BMW.

Responsible for increasing overall topline WW WS Tele validated lead revenue pipe by 5% year over year through careful analysis of the Tele channel, close work with sub categories of Tele channel, focusing on extension/adoption by Geos of WS Brand Rotations, successfully working with WS Product Marketing and Sales to create more Tele friendly tactics that also align with high level WS Marketing air cover.Teamed successfully with Brand, Marketing, Product Management Channels and Sales through scheduled weekly calls with geo Tele leads to better understand their specific WS Brand Tele needs and track results.Successfully obtained WS funding of the SWAC resulting in increased WW WS Tele OI pipe, first time WS had ever funded SWAC. Used SWAC to focus on SMB/ISV/General Partners/Tele Plays to penetrate White Space/Investment Accounts to sell more complex cross branded Play that have a higher WS attach rates.Maintained overall WW WS Yield rates above 21%. by analyzing sub categories and associated Yield results focusing on continuing with Top Performing sub categories and fixing non performing categories. Successfully analyzed Geo Yield contributions focusing on effective most efficient lead passing, Tele direct to Business Partners.Effectively used Big Action Tool to review quarterly Plays for OI and Yield, looking for best practices for development of new Plays.

Primary responsibility was to increase the overall awareness and adoption of Pervasive Computing’s products through careful analysis of product feasibility within all 7 Route’s to Market focusing on the indirect channels. Ultimately identified the high leverage Routes to Market and successfully developed and executed Plays to exploit the value proposition of Pervasive Computing middleware.Key Plays included:• Creation of a “WECM Try and Buy” featuring a 30 day time out version available to the Business Partners via download• A cross branded channel play, focusing on Rt. 4 and 6, SMB with PC Group offering a “Secure WLAN bundle” aimed at the SMB market/Business Partners featuring an xSeries server preloaded with Pervasive Computing WECM for enhanced connectivity and unparallel security.• Worked with Cisco and PC Group to preload PvC middleware, WECM, on Cisco hardware that was sold by Cisco and PC Group to the SMB channel through Business Partners, revenue projection for 2005, $3-4M• Lobbied and got approval for an incentive program for these PvC hardware bundles, PC Group, Cisco and SMB participated.Successfully worked with cross team members to get Pervasive Computing mobile and speech middleware into the SLI/Industry solution.Dramatically increased PvC middleware’s visibility with our Plays or bundles being featured on the Pervasive, SMB and 3 different PC Group websites, Access Connections, Wireless and Security and in matching collateral. This close work with PC Group led to talks of pre loading PvC WECM on ALL ThinkPads.Created and executed 3 day technical enablement around PvC WECM with key wireless/mobility practice leaders in BCS, IGS, AIS and ITS dramatically increasing the awareness of PvC middleware within the Corporation. BCS AIS Public Sector leads have publicly stated that the WECM and WEA Try and Buy programs have been instrumental in helping them crack very frugal State and Government customers

• 2H 2003 overachieved on PvC Business Partner revenue, DI’s and DW’s.• Delivered $1.5M in Desktop eViaVoice revenue, predominately in AP through direct sales and AG through Business Partner, Wizzard Software.• Through BP Wizzard Software, working and closing high profile IBM customers using DT eVV Run Times to address 508 Accessibility issues, like Wells Fargo Talking ATM’s (3000 ATM’s using DT eVV TTS Run Times), GE Medical Systems (VoiceScan feature in GEMS Ultrasound machines is using DT eVV TTS/C&C Run Times) , USPS (TTS in Stamp kiosks), Wincore Nixdorf and others.• Worked on sales development/strategy with SWG ATM Taskforce and Austin Lab around ESWE, set up calls leading to meeting with NCR Financial Services Div, concluding in their agreement to create an ESWE demo running a Websphere Enterprise server application through to an ATM, teaming with our AIM Financial Services organization to find a Websphere “friendly” bank to give us greatest chance of successful live field test. • Closed OEM agreement with Apple Software Channel Partner for AIM xlf/xlc compilers for OSX, to reduce/eliminate IBM associated SG&A, also working with Apple directly on internal and external Sales/Channel programs to support the compliers.

• Grew revenues from $4.7M to $12.2M in the first year by expanding ViaVoice distribution toinclude key strategic accounts like AOL, Dell, Sam's, Costco, Office Max etc. • Handled successful new Apple and Brazilian ViaVoice product launches, tacticalprice actions and rebate programs, realigned Channel Marketing Programs to Marketing Accrual Programs that are based on net sales, opened several large $500K - 1M+ new accounts ( AOL, Dell )• Dramatically reduced SG&A by $1.5M through the reorganization of America’s sales and marketing representation by outsourcing NA field sales force and NA channelmarketing force.• Drove monthly ViaVoice unit market share from 13% to 70% over the past 3years using strong channel distribution/marketing and very successful mail-in rebate programs to drive unit and dollar volumes. • Managed an industry leading software sales and marketing representative company for our ViaVoice field sales and a channel marketing and training firm as well as 2 IBM direct reports• Monetized Apple and Brazilian version of ViaVoice into totally newmarketplace resulting in $7M of Apple sales since Dec 1999 and $2M ofBrazilian Portuguese version of ViaVoice. Personally handled ourrelationship with Apple Computer resulting in unprecedented levels ofsupport and over $300,000 in Apple funded channel marketing for IBMViaVoice skus.• Personally handled our Apple, Dell, HP, Plantronics, AOL, Itautec (Brazil) relationships.

• Responsible for $20,000,000 ( 96/97 ) in Retail revenue. We did $10,000,000 with our core product, the Grolier Multimedia Encyclopedia. The GME was in 70% of all retail stores. • Personally responsible for increasing the cost effectiveness of the sales organization by continuing to increase sales of our core product through opening new accounts and drastically reducing the cost of the sales force. Grolier saved $500,000 annually due to the elimination of Regional sales force. • Personally managed all channels of retail distribution, distributors, traditional retailers and Internet resellers like AOL and Digital River.• Created and implemented most of our retail channel promotions and account specific promotions.• Initiated, negotiated and managed all 3rd part distribution contracts for the retail channels. As well as reviewing and evaluating all OEM deals.

• Responsible for most of the strategic National accounts as well as all distribution.• Within these accounts I was responsible for all functions of the account relationship, pre-sales, sales, AR, marketing.• Consistently hit comparative sales figures while also increasing overall sales with incremental business and unique 3rd party opportunities,• Represented over $10,000,000 in revenue for MECA.• Personally managed launch of Maze and Net Blocker Plus for MECA, this included all contract negotiations, product positioning, packaging, pricing structure and overseeing PR firm as well as maintaining relationships with the 3rd party developers.• Managed all aspects of Meca’s affiliate label program, which included Dragonfire Research, Zelos Digital Learning and MicroSystems.• Designed and implemented PC Home Banking promotion between Fleet Bank and OfficeMax utilizing Fleet’s version of Managing Your Money in the Northeast, promotional value $250,000.

• Grew new territory and revenue from $0 to $6M in 1 year.• Managed all aspects of accounts, MDF, A/R, and inventory turns.

• Identified, opened, grew and managed strategic accounts for Spinnaker Software• Consistently achieved over 120% of quota

Traded commodities/futures for customers under Federal Series 3 license. Successfully focused on the Softs, Suger, Coffee and Soybeans.

Selected out of college for the highly sought after Executive Development Program at retailer Jordan Marsh. US News and World Report at the time ranked the Jordan Marsh/Allied Stores the 3rd best Corporate Executive Development program in the US.