MAC McALISTER is a Creative Director located in Los Angeles, specializing in experiential marketing and advertising for agencies and in-house teams. Throughout the last ten years, she has collaborated with a wide range of clients from different industries such as Tiffany's, Amazon, T-Mobile, Diageo, MLB, and more, forming valuable connections along the way. From clients to colleagues, MAC has cultivated a network of like-minded creatives who share her commitment to excellence. With a background in Industrial Design, MAC brings a unique perspective and expertise in production, fabrication, construction, research, demographics, ethics, strategy, design, and the creative process. She pays attention to the smallest details, whether it's the textured facade of a large-scale build, the paragraph spacing in a rebranding campaign, or the buttons on staff uniforms. MAC actively implements organizational tools, establishes standards, and motivates teams to create impactful campaigns, events, experiences, content, and innovative brand strategies. Her leadership abilities have made her a sought-after choice for creative startups, and her engaging personality enables her to collaborate directly with clients to form partnerships that result in emotionally resonant content, driving brand growth and achieving success.SKILLSStrong communication skills to motivate both internal and client teams to maintain relationships, build strong teams, and collaborate with multidisciplinary parties.Creative and art direction skills accompanied by the expertise of developing creative solutions in a variety of campaigns.Works through the creative process to create a multitude of concepts utilizing design strategy and digital software such as the Adobe Creative Suite and SketchUp.Manages multiple projects simultaneously with time management skills and the ability to work with strict budgets among cross-functional teams.