Taken on a leadership role in the growth and development of the Lokalee teamInitiated the establishment of the Beirut development office and was responsible for interviewing and hiring the staff.In collaboration with the mobile dev team, helped build the Lokalee mobile app using React NativeLead the Web team to the development of the Lokalee website using NextJsOversaw the implementation of CI/CD in the project, ensuring efficient and effective delivery.Made a conscious effort to help grow the skills and duties of team members, furthering the development and success of the entire team

Played a key role in the revamp of the Lokalee App and web product user experience. Responsible for building the LCM Content Management Portal using ReactJs.Initiated the Backend project using Express/NodeJs Successfully transformed the management methodology into Agile, ensuring its effective adoption. Played a significant part in the planning and implementation of the project workflow on Jira, contributing to the seamless and efficient delivery of projects.

Building U/X and feature backlog for businesses and startups with Lean and Agile. Full stack development with React and Material UI (front end) NodeJS - express - Mongo (backend)

Building a multi curricular K12 e-learning platform with Moodle. Developing internal solutions with React and React Native.

Leadz is a social media advertising platform that enables social media users to earn money by sharing advertising campaigns.• Built an extensive knowledge in digital advertising strategies and techniques, analyzing data mainly to understand the market need and identify gaps and areas of improvement with current traditional advertising platforms such as Google AdWords, twitter, Instagram and Facebook campaigns.• Tracked and improved KPIs: Monitoring and managing metrics such as CTRs, impression share, CPCs, conversions and revenue to optimize ROI for potential clients while getting to know their business, goals and managing the campaigns using data to meet these goals.• Experience with Google AdWords (Certified Fundamentals Partner). Bing Ads, Google Analytics and extensive knowledge of search engine marketing, display and/or video advertising.• Worked on formulating a deep learning pricing model that uses big data to collect campaign information from the platform and uses machine learning to optimize the ROI for advertisers.

Checking the linguistic quality and localization of FIFA 18 World Cup edition ensuring it is in line with EA procedures and requirements prior to being certified by EA’s Compliance & Certification group.

Member of the Professional Services management team handling project delivery, senior management collaboration, strategy development, team hiring, project budgets, data analysis and cost reduction.• Directed projects of up to 20 members chairing, mentoring and advising developers, designers, UX-Analysts, QA and technicians using AGILE methodology.• Guided clients to take large scale web initiatives such as Corporate Web Portals and Enterprise Intranets from conception to completion, opportunity identification, decision making and trend analysis.

Supervised and provided guidance for teams of up to 8 members, incl. designers, programmers, animators, developers.• Developed documentation for existing projects & created design documentation, proposals and reports for new projects.• Attracted and supported international key clients such as LAU (Lebanon), ARC (Lebanon), Live Lebanon (UNDP),Five Stars Tours (Lebanon), MTC Saudia (KSA) in a wide variety of sectors including NGOs, Contracting, Tourism,Real estate, etc. guiding business development and growth.• Conducted public relations with clients and developed requirements/ideas to electronic and web solutions, consulting inbrand building campaigns and product innovation, pitching features development and presentating the concept.• Built an extensive experience in Web Servers IIS & Apache and built a high performance hosting client base.

ITS is a leading integrated information technology solutions and software services provider on TABS CRM and mobile operators billing system.• Collected requirements from clients on site, executed modifications/upgrades/fixes and delivered full functionality.• Performed TABS system upgrade for Zain Bahrain and EMTS Nigeria.