Madalina Carmen Barbu Email & Phone Number

Bucharest, Romania

Bucharest, Romania

MCSE (micro-companies &self-employed) & Insurance areas The most important thing is that I managed to put ING on the map of banks for start-up business, an area less developed in ING.ING PACE Innovation Intrapreneur (October 2016 - March 2017)For 6 months I have been discovering, analysed and experienced problems and solutions for a certain group of ING clients I was an experiment lead in small team of 3 people and thus we all acted as entrepreneurs, looking forward to find and solve real problems of our customers and pass the "pitch" of our sponsors. More about ING way of innovation https://www.youtube.com/watch?v=C3FRA9iA7FEMobile Payments Tribe (starting march 2019) - an Agile Way of Working - Marketing specialist in the Business Squad, responsible for all marketing activities regarding Credit Card & ING Bazar.

Responsibilities:- Management for digital communication projects, including internal and external resources- Responsible for building trustful and efficient client - agency relationship.- Translate goals and objectives into actionable & measurable digital marketing programs including SEO, PPC, social, mobile, email, online media campaigns, website strategy and other digital components.- Coordinate the brand digital strategy as a key part of brand communication.- Manage digital projects from initiation and validation through briefing, design, content development, staging, approval, production and reporting metrics, along with the team I coordinate.- Internal and external resources management in order to achieve communication KPIs within time and budget frame. - Evaluate market research and conduct competitive strategic analysis.- Develop written documents such as proposals, presentations and case studies.- Stay up-to-date and maintain a high level of expertise in digital technologies.- Evaluate, select and manage the account people in my team - Financial analysis of client within my portfolioDigital communication for Orange Romania, ING Bank (brand communication projects, performance communication, offline-online integrated projects, e-shop campaigns, social media communication).

Bucharest, Romania

Digital communication for Orange Romania, ING Bank (brand communication projects, performance communication, offline-online integrated projects, e-shop campaigns, social media communication).

Bucharest, Romania

Romtelecom Business Solutions, Edenred, Clickshop, Mitsubishi, Unilever, etc

Brand communication for Romtelecom, Millennium Bank, Petrom CSR, Scandia Sibiu & many pro-bono projects etc, including much-wished Effie winners.

Brand communication for Timisoreana

Account Executive for Henkel account

Master'S Degree, Business Marketing And Communication

Bs, Politics

High School, Mathematics, 10

Education record