Margaret Adam Email and Phone Number
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Ecosystems, digital platforms, partnerships, industry solutions and services, cloud, marketing, data analytics, go-to-market. Passion for tech for good. Highly experienced advisor, speaker, marketer, strategist and storyteller.
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Vp Global Partner Marketing, Software PartnersSapLondon, Gb -
Director Product & Partner MarketingChannel Mechanics Aug 2024 - PresentGalway, IeLead the Product Marketing function, driving go-to-market strategies across various customer segments and channels to support market penetration and growth. Champion our platform, its value proposition and outcomes. Collaborate with Sales Leadership to develop global sales enablement strategy, focusing on developing sales plays and objection handling.Align with corporate marketing, helping refine messaging, positioning, and segmentation to drive targeted marketing and demand gen. I also lead the Voice of Customer (VOC) program, ensuring customer insights are woven into our product and marketing strategies.Use market intelligence and competitive insights to craft cross-functional strategies that align our product roadmap with market trends and business objectives. Close alignment with CPO and Product Management teams on product strategy and roadmap.Responsible for thought leadership content that positions us as an industry leader and managing our analyst relations program to engage with key influencers and shape market perception. -
Head Of Product MarketingChannel Mechanics Jun 2023 - Aug 2024Galway, Ie
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Global Industry Go-To-Market - Analytics For Comms, Media And TechSalesforce Nov 2022 - May 2023San Francisco, California, UsStrategic industry marketer responsible for developing the global industry marketing strategy for the communications, media and high tech industries. Involves the creation of industry messaging, positioning, content solution sales plays and go-to-market enablement materials. As an expert and advocate for these industry segments, I am responsible for setting the marketing vision, strategy, and execution that uniquely positions analytics to solve the challenges facing our customers in these industries. This role is highly collaborative, partnering very closely with sales leadership, product management, field and content marketing, and sales programs. -
Snr. Partner Marketing Lead: Analytics Tech And Consulting PartnersSalesforce Jun 2021 - Nov 2022San Francisco, California, UsResponsible for end-to-end market-to, market-with and market-through campaigns and events with our strategic partners for our analytics portfolio. These include systems integrators, cloud hyper-scalers and ISVs. In 2022, I won the Tableau EMEA marketing award for innovation.
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Avp European Tech Ecosystems (Channels & Alliances, Services, Smb & Start-Up)Idc Jan 2019 - May 2021Needham, Massachusetts, UsLeading of a group of analyst teams in Europe: Services, Partnering Ecosystems and SMB and Start-Up. I was responsible for driving IDC’s research, innovation and thought leadership agenda on technology ecosystems. This included identifying next-generation partnerships, IP monetisation, advising on innovative practices and understanding the implications and opportunities that digital transformation presents to all players in the ecosystem - be they industry tech, vendor, ISV, SI, consultancy, start-up or developer.I oversaw IDC's European Services Overview, Central and Eastern Europe Services, European Cloud Managed Services and European Partnering Ecosystems and European SMB and Start-Up Strategies programs. I also played a leading role in cross-functional practices in digital ecosystems, digital transformation and cloud.In 2018, I was awarded the "Analyst of the Year" by the Institute of Industry Analyst Relations (IIAR). -
Senior Program DirectorIdc Jan 2018 - Jan 2019Needham, Massachusetts, Us
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Program Director - European Channels & AlliancesIdc Apr 2015 - Jan 2018Needham, Massachusetts, Us
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Consulting - ManagementIdc Jan 2014 - Mar 2015Needham, Massachusetts, Us
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Program Director - Cloud & It ServicesIdc Jul 2012 - Jan 2014Needham, Massachusetts, Us
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Research Director - ServicesIdc Sep 2007 - Jul 2012Needham, Massachusetts, Us
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Product Specialist - IbmGbm Sep 2005 - Aug 2007Dubai, Ae -
Branch Manager - KznFirst Distribution Aug 2004 - Aug 2005Cape Town, Western Cape, Za -
Product Manager - HpAxiz 2001 - 2004Za -
Product ManagerAcer 1995 - 1998Xizhi District, New Taipei City, Tw
Margaret Adam Skills
Margaret Adam Education Details
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Trailhead By Salesforce
Frequently Asked Questions about Margaret Adam
What company does Margaret Adam work for?
Margaret Adam works for Sap
What is Margaret Adam's role at the current company?
Margaret Adam's current role is VP Global Partner Marketing, Software Partners.
What is Margaret Adam's email address?
Margaret Adam's email address is mg****@****o.co.uk
What schools did Margaret Adam attend?
Margaret Adam attended Trailhead By Salesforce.
What are some of Margaret Adam's interests?
Margaret Adam has interest in Children, Economic Empowerment, Education, Environment, Poverty Alleviation, Disaster And Humanitarian Relief, Human Rights, Animal Welfare.
What skills is Margaret Adam known for?
Margaret Adam has skills like Cloud Computing, Go To Market Strategy, Market Research, Competitive Analysis, Crm, It Service Management, Management, Business Development, Managed Services, Management Consulting, Consulting, Product Management.
Who are Margaret Adam's colleagues?
Margaret Adam's colleagues are Andre Barrett, Vesselina Georgieva, Thomas Z'graggen, Sunil Gadhwal, Saleh Elsayed, Mohammed Shomo, Gabriel Pagotto.
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