Maddi Hoff Email & Phone Number

As a Travel Director, I travel on assigned event operations 250 days+ annually where I:• Execute on-site logistics, establish strong working relationships with vendors and clients, and collaborate with teams to define the best solution to onsite opportunities to ensure the best event experience for clients and guests• Direct and/or support management within assigned areas of focus: airport & transportation, registration, rooms, hospitality desk, food & beverage, activities, business meetings, scheduling, technology, and executive/VIP handling.• Debrief daily with internal account team, on-site team, vendors, and clients to ensure all parties are informed of event logistical changes, expectations and deliverables being met based on current scope of event

Greece

• Plan, coordinate, and supervise events for the hostel such as accommodation, transportation, signage, as well as maintain financial details• Provide assistance and excellent customer service to patrons and hostel guests to create an enjoyable experience and establish a strong, lasting relationship• Conceptualize and launch innovative development and implementation of marketing strategies to ensure profitability• Greet, welcome, register, and assign rooms to all hostel guests in addition to answering questions about local transport, places of interest, and entertainment

Los Angeles, California, United States

• Produce content, manage content calendar + execute posts (across Instagram, Facebook, TikTok, Pinterest) that drive sales + brand awareness• Create and refresh email campaigns and flows on Klaviyo; analyze performance and provide suggestions• Maintain a consistent online voice and brand image for the business• Assist the executive team with new brand/product launch• Building strategic retail, researching + outreach

• Responsible for managing guest check-in for trade shows and distribution of name badges, meeting materials, and on-site giveaways• Assistance with guest questions, seminar/meeting locations, and general trade show information• Provide assistance to Program Manager with on-site meals and review of menus and buffets to confirm quantities and food quality

Los Angeles, California, United States

• Increased conversion rate of consumer-facing product by optimizing cart suggestions for our largest product catalog• Analyzed qualitative and quantitative product analytics to identify UX pain points

Los Angeles, California, United States

• Partnered with sales team to create & implement social selling strategy via Twitter & Hootsuite, leading to multiple closed deals• Delivered 250+ clickable Figma prototypes by creating a reusable component system, leading to 27 closed deals• Developed consumer-facing UGC marketing materials driving adoption of the Repeat platform leading to 30% lift in business revenue

Greater St. Louis Area

Working as a Marketing Intern taught me to follow-through on each task, work independently, and ask appropriate questions in order to expand my understanding of business to business marketing. In this position, I completed tasks such as:• Organized social media campaigns resulting in an increased following of 13% on LinkedIn and 8% on Facebook during a 10-week period• Collaborated with the Make-A-Wish Foundation to create a month long social media campaign to increase client activity and charity awareness• Provided video production and editing, photography, internal communications support• Instrumental in the annual review and update of company’s business development marketing materials

Bachelor'S Degree, International Business

Through this major I was able to develop relevant and transferable skills and qualities such as critical thinking and analysis, competency.

Creative Media Advertising And Marketing

During my semester abroad in Barcelona, Spain, I gained and developed skills such as language proficiency, cultural understanding.