Maddie Bell ⚡️🗓️ Email & Phone Number

Cincinnati, Ohio, United States

Cincinnati, Oh, Us

Helping even the busiest people schedule anything in seconds without the back and forth.

Cincinnati, Ohio, Us

Cincinnati, Ohio, Us

Cincinnati, Ohio, Us

Drive strategic brand building to enable customer and category development at world's largest retailer. Categories have included: Baby Care, Feminine Care, AI, Skin Care, Personal Health Care, and Cosmetics.Lead partnership with Walmart.com/Jet.com to grow omnichannel consumables sales via new marketing and media programs.

Cincinnati, Ohio, Us

Overview: Led current business management, strategy planning, initiative design, sports marketing, and customer sell-in for Head & Shoulders, the World's #1 Shampoo.Developed celebrity campaign behind Sofia Vergara to win with females via brand relevancy and trial barrier busting communication. Launched multiple toolkits, delivering P&G Hair Care's top performing TV ad as measured by Brand Recall, Breakthrough, and Linkage, and developed digital/social media plan that delivered over 85 million impressions in the first 24 hours (75 million of which was earned vs. paid).Refreshed H&S male celebrity campaign by identifying Odell Beckham Jr. as a brand representative and lead the development of a new "Shoulders of Greatness" NFL sports marketing campaign. Led turnaround of Head & Shoulders digital marketing and digital eBusiness strategy by: developing a new SEO content strategy, launching a new brand website, outlining social media communication plans, and developing Global eCommerce toolkits. This lead to improved Organic Search (233 IYA) and Paid Search (296 IYA) Average Quality Score (177 IYA), Site Traffic (164 IYA), Time on Site (133 IYA), and Lower Bounce Rate (-15%).Designed top performing JFM '15 Initiative introducing 4 new H&S collections to establish a new premium price tier.

Cincinnati, Ohio, Us

Built the Always brand with direct responsibility for NOS targets and market penetration among comsumer prime prospects.Led Always pads’ marketing, vision, and communication strategies across various media and consumer touch points by analyzing business data, consumer insights, and competitive intelligence to formulate effective marketing strategies across various customer channels. Collaborated with internal, customer, and agency partners to develop and execute holistic marketing communication across TV, Print, Digital, and consumer promotions.

- Redesigned university cable network (formerly Cable 13) into a multimedia-broadcasting network. - Wrote business plan, aggregated support from administrators/alumni, formed content-sharing relationships, developed executive structure, oversaw rebranding and recruiting efforts, facilitated web-development, created esteemed advisory board.-Partnered the organization with GoDuke.com, the official website of Duke Athletics. - Produced/directed nine live broadcasts of Duke Athletic events by managing a full production team.

Participant in leadership program designed to create and sustain high-impact social innovation

Trained clients to achieve measurable fitness goals through tailored weight and cardio routines.

Made three appearances on ESPN, one of which appeared on SportsCenter.

Us

Selected for a competitive AmeriCorps Fellowship with <10% acceptance rate.Modeled potential growth strategies by exploring new revenue streams for the Boston Society of Architects.Identified most lucrative growth channels using data analysis to explore emerging markets. Devised a plan to hit client's revenue targets by restructuring a failing tradeshow and introducing new product offerings.

Designed and pitched business plan for a community-based after-school leadership program for at-risk youth in Durham, NC.Secured a 33,000 sq ft. facility, $7,500 in grant funding, and an innovative curriculum.Co-authored city agreement to solidify stakeholder relations and outline a two-week pilot program.

Chattanooga, Tennessee, Us

Won a first-place "Award of Excellence" in the East Tennessee Society of Professional Journalists Golden Press Card contest for breaking news reporting across newspapers with circulation above 25,000.Authored 23 articles, eight of which made the front page, exceeding the number achieved by any other summer intern.

Chattanooga, Tn, Us

Executed marketing and promotions for professional minor league baseball franchise while also managing part-time employees