- Resource Planning: Create designer briefs & manage creative workloads for team of x4 in-house designers and over x10 external freelancers- Account & Project Management: Manage up to x15 client projects at a time, track timelines, budgets, and change orders, capture feedback- Vendor Management: Oversee vendors for web design, web development, photoshoots, and packaging

- Overview: managed custom branded projects from ideation to delivery for hospitality clients & CPG brands- Design: placed artwork & created dielines & mock ups in Photoshop & Illustrator- Development: quoted out projects to manufacturers, outlined workback schedules to meet deadlines, coordinated sample(s) and feedback- Production: issued POs, oversaw production, managed QA & shipping, created invoices- Financial Reporting & Analysis: ran sales forecasts & profit & losses for each order- Leadership: managed five person team, ran daily meetings

- Managed timeline, budget and scope with clients including Starbucks, Nordstrom, S'well, & MoMA- Led research & development for bespoke products (private label & promotional) for ~60 SKUs at once- Consulted with clients to focus on sustainable & eco-friendly products and packaging- Attended trade shows domestically and abroad to highlight key market trends for client presentations- Negotiated pricing, MOQ, INCO terms with suppliers (domestic & international)

- Launched brand - developed mission statement, brand guidelines, value proposition, & visual identity- Built out e-commerce website on Wix - created graphics, coordinated product shots, wrote descriptions, ordered and managed inventory - Designed & analyzed email campaigns via MailChimp & Zoho for mailing list with 3K+ subscribers- Manage social media presence & paid ads, growth of over 220%- Lead designer for merchandise accessory line (7 core products with roughly 40 seasonal SKUs) and e-commerce packaging- Sourced for factories in Hong Kong & China

- Designed event posters using Adobe Photoshop and Illustrator and a bi-annual newsletter using Adobe InDesign.- Photographed events and lectures and managed department website.- Provided administrative assistance to professors, transcribed interviews, and conducted research for upcoming lectures and books.