Madeleine Gustafsson Email & Phone Number

Örebro, Se

Västerås, Västmanland, Sverige

In my role as Marketing Communications Manager I carry out responsibility for ABB Process Industries in Sweden. With that I develop and execute our communications and marketing strategy, strengthening our brand presence and work closely with our sales teams to bring strong results. I support all our active business lines in Sweden, including Mining, Hoisting, Pulp & Paper, Metals, Growth Industries and Digital.

Working with Group-wide global communication covering all business areas and divisions (Husqvarna Forest & Garden, Gardena and Husqvarna Construction).

Örebro, Sverige

Assignments (by selection): - Kraftringen, a Swedish energy company with the ambition to lead the development of future energy- Halmstad kommun, a Swedish municipality- Sjöfartsverket, Swedish Maritime Administration (SMA) is a governmental agency and enterprise within the transport sector and is responsible for maritime safety and availability- Canon, dominating the global digital camera marketMember of the local team driving the initiative of equality, diversity and inclusion in the workplace.

Örebro, Sverige

Clients (by selection): Electrolux, Flux fluorskölj, VARTA Consumer Batteries GmbH, ALMI, Pool Store, Örebroporten.As a project manager and strategist at the award-winning advertising agency Think Happy Thoughts, I was responsible for a number of different clients' brands. Based on their business and operational goals, we developed sustainable brand strategies, based on which marketing with associated marketing activities has sprung up. Together with local, national and international clients, we create effective and innovative marketing where my cutting-edge expertise, in addition to brand strategy, is in the brand's digital presence.In my role, I led the creative team at the agency while I am our clients' contact person and ultimately responsible for the projects. During my last year at Think Happy Thoughts I was also part of the management team.

Örebro, Sverige

During my time at MoveTech I, together with my ambitious colleagues, achieved the following (among other things):- increased sales revenue (SEK) by more than 85%- launched a new website with an e-commerce with increased sales by over 3000%- has taken an industry-leading position in social media that has led to new business, collaborations and recruitments- conducted a company value foundation including EVP that resulted in an extremely strong team spirit and corporate culture...and much, much more! In addition, we had a lot of fun along the way!In my role as a marketing manager, I worked to develop our business and why, how, what and when to approach the market. Mainly with a focus towards the industrial sector with customers such as Volvo, Scania, Stena, Sandvik, Billerud Korsnäs, just to name a few.In my work, I was responsible for our marketing plan, marketing and implementation of marketing activities. In addition, I worked with everything that had to do with our e-commerce.During my time at MoveTech, we were also part of Almi's Growth Program for established companies.

Örebro, Sverige

Work as a market communicator where the creation of attractive product offers for e-commerce was in focus. Led the work of bringing in a new product range, thus acting as project manager for a team of 5 people.In addition, the work consisted of business development and developing strategies in order for the company to achieve goals and business capabilites. Also, I worked on its vision, mission and goals with competition analysis and market positioning.MoveTech is headquartered in Örebro and is one of the leading suppliers of equipment for the industrial sector, warehouses and offices. MoveTech works with customers such as Ahlsell, Volvo, Boliden and Outokumpu.

Digital Communication

• Digital trends • Digital and social media tools and setup • Digital PR • Web analysis • Viral videos • Business intelligence.

International Communication Management

• Sustainability in Business • Communicating with Stakeholders • Public Communication • Corporate Communication • International Marketing.

Bachelor'S Degree, Media, Communications & Pr Studies

Studies providing an understanding of strategic communication and the closely related fields of organizational communication, public.

Oru Kick-Start, Entrepreneurship/Entrepreneurial Studies

One of 12 selected students for the idea development and innovation program ORU Kick-start. Working with three other students who I never.

Psychology

Psychology, 30 hp

Engelska

English, 30 hp