Madeline Burtt Email & Phone Number

New York, Ny, Us

Sandy Hook, Connecticut, United States

- Work with the Account Team in the planning/buying of television, radio, print, outdoor, & digital media for a regional healthcare system as well as a global information management/digital services company- Create multi-faceted media plans to meet and exceed client objectives- Manage campaigns across vendors, creative, placements, etc. to proactively deliver the best results for clients- Review, provide input, and take action on campaign results and analytics, demonstrating the… Show more - Work with the Account Team in the planning/buying of television, radio, print, outdoor, & digital media for a regional healthcare system as well as a global information management/digital services company- Create multi-faceted media plans to meet and exceed client objectives- Manage campaigns across vendors, creative, placements, etc. to proactively deliver the best results for clients- Review, provide input, and take action on campaign results and analytics, demonstrating the effectiveness of the media optimization, and articulating insights based on analytic data- Supervise and monitor media schedules and contracts with outside media vendors- Create and present media plans and strategy decks- Utilize syndicated research to identify target audience trends (ComScore, Nielsen, etc.). Show less

Sandy Hook, Connecticut, United States

Sandy Hook, Connecticut, United States

Sandy Hook, Connecticut, United States

- Collaborate with internal Digital & Offline investment teams & distribute weekly agenda for internal Digital status- Assist in media & consumer research for plan development using platforms such as Resonate, Ad Intel, Scarborough, Numerator, Pathmatics, & NMI- Maintain campaign flowcharts & budgets across all media channels- Execute data mapping & analysis through monthly & bi-monthly reporting- Act as a liaison between vendors & clients to gather & store information on… Show more - Collaborate with internal Digital & Offline investment teams & distribute weekly agenda for internal Digital status- Assist in media & consumer research for plan development using platforms such as Resonate, Ad Intel, Scarborough, Numerator, Pathmatics, & NMI- Maintain campaign flowcharts & budgets across all media channels- Execute data mapping & analysis through monthly & bi-monthly reporting- Act as a liaison between vendors & clients to gather & store information on pricing, deadlines, materials specs, etc.- Establish & maintain strong agency relationships- Create & send insertion orders to secure media placements- Reconcile invoices & address billing issues using Prisma (Mediaocean) Show less

- Updated and maintained CPR's media schedule, as well as analyze social metrics and engage with users- Brainstormed, planned and created copy and content for CPR's weekly newsletter, The DateBook- Collaborated with staff in updating and maintaining the CPR website- Drafted and distributed press releases for important announcements and events- Collaborated with the marketing team to create and execute targeted strategies to drive interest in the CPR brand

East Greenwich, Rhode Island, United States

- Developed cross-promotions and educational content for announcements, newsletters, and radio show on the Constant Contact application- Conducted media research, evaluated data, and understood various media and their applications to promote the radio show- Maintained media schedules and written content for the radio show

Norwalk, Connecticut, United States

Communications:- Created, designed, and distributed weekly and bi-weekly company-wide newsletters using the ContactMonkey application- Maintained media schedules for the HMTX LinkedIn page and created content for Employee of the Week, Wisdom Wednesday, Throwback Thursday, and Fun Fact Friday postsHuman Resources:- Managed company-wide organizational charts utilizing Microsoft Visio and Microsoft Excel- Aided in the onboarding of new employees by helping fill out… Show more Communications:- Created, designed, and distributed weekly and bi-weekly company-wide newsletters using the ContactMonkey application- Maintained media schedules for the HMTX LinkedIn page and created content for Employee of the Week, Wisdom Wednesday, Throwback Thursday, and Fun Fact Friday postsHuman Resources:- Managed company-wide organizational charts utilizing Microsoft Visio and Microsoft Excel- Aided in the onboarding of new employees by helping fill out necessary forms and facilitate any questions- Participated in weekly meetings and conducted research regarding COVID-19 procedures and the best way to safely return to the workplace Show less

University Of Rhode Island, Kingston, Ri

- Acted as an advisor to positions such as Director of Community Service and Philanthropy, Director of Marketing, Director of Alumnae Relations, and Director of Career and Personal Development- Communicated to directors about different concerns or issues made by members- Made sure every member has a balanced calendar that suits their wants and needs- Utilized skills such as organization, attention to detail, and timeliness when planning elaborate events

Fairfield, Connecticut

- Created engaging social media posts for different flooring products- Expanded outreach by increasing follower and like count on Facebook, Instagram, and Twitter- Researched articles related to the flooring business and incorporated them into the posts- Utilized the application Hootsuite to schedule social media posts at peak engagement times

Bachelor'S Degree, Political Science And Government

Activities and Societies: Public Relations Student Society of America, Chi Omega Sorority, Order of Omega Greek Honors Society Graduated.

Study Abroad Semester, Spanish Language, Architecture, Geopolitics, And Human Resources, Junior

I spent the Spring semester of my junior year in Barcelona, Spain studying at this university. I was able to further my Spanish skills.

High School Diploma, Liberal Arts

Activities and Societies: Junior State of America Club Vice President, Ludlowe Leader, Young Democrats Club, Outdoor Track & Field, Indoor.