Madeline Brachfeld Email & Phone Number

Syracuse, New York, United States

• Planned and executed all networking, alumni, and workshop events.
• Supported membership recruitment (i.e. involvement fairs, speaking to classes).
• Assisted the President with weekly tasks.

Syracuse, New York, United States

• Led a semester-long strategic creative campaign for TNH’s new member program, Greenhouse, preparing members to manage General Body accounts effectively.
• Directed weekly in-person meetings and presented strategy decks to the Fall 2024 Greenhouse class.

Syracuse, New York, United States

• Managed external client relations and internal communication for Crazy Daisies and KimKim accounts.
• Led a cross-function team of strategists, creatives, and account directors through the full campaign lifecycle.
• Conducted weekly meetings to track progress and align campaign objectives.

Syracuse, New York, United States

• Oversaw internal account communication for XO Taco, a Syracuse-based restaurant.
• Supported campaign planning, including coordinating a brand photoshoot.
• Maintained workflow efficiency by coordinating between creative and strategy teams.
• Assisted the Senior Account Manager with any tasks.

Syracuse, New York, United States

• Led the Annietober365 Foundation account, honoring Annie Blair Eisner, Syracuse Class of 2025, to fund cancer research and increase awareness.
• Secured media coverage by successfully pitching stories to CNYCentral and SU media outlets.
• Planned and executed events, including Annie’s birthday party, a Cycle for Survival event, and a stem-cell swab drive in collaboration with Gift of Life.
• Created cohesive brand guidelines and social media strategy to ensure strategic initiatives, improving Instagram followers by 1,305.
• Named Supervisor MVP for exceptional performance in client management and strategic planning.

Syracuse, New York, United States

• Worked with the Shared Competencies (Spring 22), Newhouse TRF (Fall 22), Corporate Comms (Spring 23), and Invisible No More (Fall 23) accounts to create public relations campaigns.
• Produced social media strategy plans and presentations to create cohesive branding.
• Developed advertisements and promoted them through digital and print.
• Attended weekly account meetings to plan successful content creation.

Syracuse, New York, United States

• Developed cohesive branding and weekly content calendars for the Lerner Center’s Instagram, Facebook, and Twitter accounts.
• Attended weekly intern meetings focused on public relations fundamentals, including press release writing, media list creation, LinkedIn optimization, networking strategies, and Canva usage.
• Created and presented a mock branding project, highlighting AP-style writing andgraphic design proficiency.

New York, New York, United States

• Assisted in developing campaign materials, including presentations, newsletters, and performance reports.
• Conducted competitive analysis and created event recap documentation for internal brand use.
• Contributed to strategy documents for the Nickelodeon marketing team, focusing on audience targeting and media planning.
• Managed live video encoding and tagging for the Nick.com website during the 2024 Kids’ Choice Awards night of show in real-time.

• Designed and executed multi-channel marketing campaigns, including emails, push notifications, and in-app messages.
• Collaborated with regional markets to ensure accurate deployment of marketing communications.
• Assisted in campaign setup, testing, and scheduling for both recurring and dynamic content-driven campaigns.

Syracuse, New York, United States

United States

• Engaged with the brand’s online community on Instagram and Facebook through audience interaction and content sharing.
• Researched social media trends, identified relevant influencers, and analyzed high-performing hashtags for content optimization.
• Shadowed social media professionals in the creation of monthly content calendars.

Syracuse, New York, United States

Syracuse, New York, United States

• Oversaw a team of 5 through the entire mock strategic creative campaign creation process for CitrusTV, Syracuse University’s student-run TV Studio.
• Collaborated with Greenhouse Director through weekly meetings to discuss progress and set goals.
• Connected with team members weekly to communicate deadlines and efficiently complete assignments.

Bachelor Of Science, Public Relations, Senior

Activities and Societies: Fashion & Beauty Communication Milestone, Hill Communications, TNH Advertising Agency

Minor, Marketing

High School Diploma, High School/Secondary Diplomas And Certificates, 10-12

High School Diploma, High School/Secondary Diplomas And Certificates, 9

Pre-College Program, Business/Communications