Madeline Rose Nachbar Email & Phone Number

Greater Minneapolis-St. Paul Area

•Manage the content for the trend, style, and retail pages in each monthly issue, as well as contribute to Mpls.St.Paul Magazine’s supplementary Home and Design. Responsibilities include story selection, writing, editing, product pulling and styling, as collaboration with art directors to visually package and convey the stories.•Produce digital content for mspmag.com and social channels.•Work alongside marketing and sales teams to creative unique advertising strategies and opportunities and activations for Mpls.St.Paul Magazine’s portfolio of products, including print, digital, special events, social, and more. •Serve as in-house lifestyle and trend expert for the magazine, appear monthly on various news mediums, share insights through speaking engagements, panels, and other industry events.•Lead creative strategy for Mpls.St.Paul Magazine’s branded events, including Fashionopolis, a 600-person experiential event and runway show at Four Seasons Minneapolis. •Assist with planning and execution of monthly magazine cover and feature stories.•Manage assistant editors, editorial interns, and freelance photographers, stylists, and writers.

Greater Minneapolis-St. Paul Area

Greater Minneapolis-St. Paul Area

Greater Minneapolis-St. Paul Area

• Responsible for creating, implementing, and measuring the success of traditional and digital marketing strategies, communications and event and PR activities for Worrell’s Minneapolis, London and Shanghai offices.• Work alongside sales team to create and present prospective business collateral.• Collaborate with Marketing Design Manager to oversee the creative and strategic direction, design, production, and distribution of all branded content.• Serve as managing editor for all written collateral created by interdepartmental teams• Build growth strategy for new markets that extends Worrell’s objectives into new territories.• Attend global conferences in conjunction with Worrell’s sales team.

Greater Minneapolis-St. Paul Area

-Developed content strategy to help the American Express brand messaging work smarter across all channels through visual and written storytelling-Crafted high-value content specific to each unique social media platform

Greater Minneapolis-St. Paul Area

Wrote native content articles for various publications including Minnesota Golfer and Twin Cities Business

Greater Minneapolis-St. Paul Area

-Assisted sales representatives with the development of unique native content marketing pro- grams for various Mpls/St.Paul Magazine advertisers.-Created and presented new business decks to prospective native advertisers

Greater Minneapolis-St. Paul Area

-Served as lead account manager on the Block E/Mayo Clinic Square project redevelopment-Managed narrative associated with the Downtown Minneapolis redevelopment-Created targeted media relations campaigns resulting in positive local and national press and new tenants to Mayo Clinic Square-Ensured alignment with anchor tenants, such as the MN Timberwolves & Mayo Clinic, to establish clear, consistent marketing efforts for Mayo Clinic Square-Planned and executed social media strategies for the 600 Hennepin property

-Manage social content creation team-Oversee Style-Architects’ and clients' social media and blog content-Use analytics to ensure for strong, relevant content across all social channels-Art direct + style visual content for clients' digital platforms-Proof and approve all copy for Style-Architects' and clients' social channels-Create on-brand, strategic social content calendars -Manage clients’ social media presences through clear and consistent campaign messaging, monitoring, blogger outreach, and creative content development-Develop brand ambassador/influencer marketing campaigns for digital brand clients

Greater Minneapolis-St. Paul Area

-Oversee Public Relations division and plan and execute integrated local and national marketing campaigns -Develop client affiliate partnerships to reach new audiences and gain brand awareness -Establish strong partnerships with local and national media, tastemakers, and bloggers-Assist the Style-Architects President and Creative Director with business development -Write content for print and online publications such as The Pioneer Press, Spaces Magazine, Rue Magazine, The Every Girl, Real Food, and Lavender Magazine.

Greater Minneapolis-St. Paul Area

-Write monthly e-newsletter for print and digital versions of IBM Systems Magazine-Draft copy for promotional material-Conduct marketing research and new business prospecting-Design and produce marketing collateral, proposals and reports-Measure advertising metrics-Help plan conferences and events

St. Paul, Mn

Planned special eventsWrote pitch letters to press members and produced materials needed for presentations and eventsWrote copy for brochures, flyers, web sites and emailsManaged media lists and clip reportsWrote promotional copy for special events, volunteer recruitment and match activitiesWrote match profiles and worked with current volunteers to prepare testimonials

Assisted with and planned cause‐marketing events, resulting in near record donations by these non‐profit agencies to charitable beneficiaries The Ronald McDonald House Charities of Kansas City and The Children’s PlaceImplemented and managed social media, responsible for enhanced emphasis towards key target demographicDeveloped strategic campaigns for the foundations to increase penetration to students in higher education institutionsServed as Managing Intern at The University of Kansas overseeing six interns, organizing and executing tasks on campus

Developed a strategic campaign as part of capstone class projectHelped client identify ways to attract and retain listeners and membersConducted primary and secondary researchExecuted tactics including print, radio, and television adsServed as client liaison

Worked as Administrative AssistantHelped develop strategic plans for the marketing teamHelped develop business proposal brochuresAssisted the accounts payable departmentAssisted customers

Bachelor Of Science, Journalism, Strategic Communications

Activities and Societies: Certificate in Service Learning, Study Abroad

Humanities And Western Civilization

Study Abroad, Spring 2011

Education record

Activities and Societies: Leadership committee, Tennis