Madelyn S. Email & Phone Number

Madelyn’s depth and breadth of experience with B2C and B2B brands provides her with a unique perspective when it comes to strategic recommendations and pushing for growth and excellence in performance. With her strong background (and unabashed nerdiness) in media, she leverages her experience and network to provide best-in-class recommendations for an omni-channel and data-driven media approach. Unafraid of any task, Madelyn also has experience with supporting brands directly through new website development, molding and even building new brands through the strategic development process, brand architecture, and positioning. Before stepping back into the paid side of the house, Madelyn worked directly on brand planning for retail, digital/social engagement and handled all social media activities, including community management. Madelyn is the shepherd for her brands - guiding them through informed strategy with their media initiatives. She is a team player and on occasion she’s produced photoshoots, lent a hand on video shoots (sometimes literally) and loves the challenge of trying something new and solving problems through creative thinking. She loves checklists, a good spreadsheet, flower arranging and podcasts about Bigfoot.Madelyn's Skills Include:• Strategic Brand Planning• Media/Engagement Strategy & Implementation• Performance Marketing • “Audience-First” Campaign Mindset• Client Relationship Management• Process & Procedure Development• Analytical Problem Solving• Creative Strategy & Brief DevelopmentClient Experience: Dos Primos Tequila, Exotico Tequila, El Mayor Tequila, Everclear Grain Alcohol, Vita Frute Vodka Soda, Central Institute for the Deaf, Corrigan Moving, Athletes for Animals, Opera Theatre of Saint Louis, Checkers/Rally’s, Hair Club, University of Missouri, Harvard Online, NYU Tandon School of Engineering, BJC Healthcare, Bread & Butter Wine, The Quiet Man Irish Whiskey, Saint Brendan’s Irish Cream, Planet Oat, BuzzBallz, Uptown Cocktails, TurboTax, Capital One Shopping, Southside Bank, CoinFlipVertical Experience: CPG, Fintech, Education, Pharmaceuticals, Healthcare, Alcohol & Spirits, Travel & Entertainment, Non-Profit, QSR, B2B, Retail