Madevi A. Email & Phone Number

Toronto, On, Ca

Toronto, Ontario, Canada

Toronto, Canada Area

Client: Meta Inc.Data visualization and data mining to see beyond numbers and drive actionable insights espousing the effectiveness of advertising by the client by proving key performance indicators.* Knowledge on digital media Industry trends, and developed in-depth analysis and vertical-based reporting solutions that provide actionable insights to advertisers that drive the growth of the business.* Experienced in creating dashboards, bi-weekly, quarterly reports using BI tools which depict key performance indicators and aids stakeholders take better business decisions.* Knowledge is writing queries and extracting data using My SQL. * Hands-on experience in using statistical packages like R, Python.* Knowledge on ETL and its integration with BI tools.* Demonstrated competencies in Data Visualization, Analytics, Data Management, Data Integration, Implementation and Maintenance of Business Intelligence, and the related Database Platforms.* Exceptional in providing technical and analytical expertise in responding to complex, specialized report requests requiring higher-level data analysis and data management services.* Skills used - SQL, Tableau, Advanced Excel, R, PowerPoint

Overview: Responsible for various marketing operations activities like Marketing planning, monitoring, measuring and reporting.Key Responsibilities:•Responsible for creating Sales & Marketing Reports and Dashboards. (National Sales Report, National Sales Dashboard, Oracle Sales Dashboard, Tax weekly Report, National Pursuits reports)•Work on the SharePoint site. Responsible for extracting reports from the sales validation site and building key reports which is later shared with the stakeholders.•Work on building up the analysis of the yearly survey results. •Responsible for MIX reporting and delivering brand compliant reports.•Support for marketing analytics, KPIs/budget development (e.g. trend analysis)•Collect data from various stakeholders to develop various reports and dashboards.•Provide analysis and insight to interpret data.•Deliver standard & Ad-hoc reports to our stakeholders focusing extensively on automation wherever applicable.•Design, build and deliver reports required to recognize patterns, trends, associations, and relationships in Sales and Marketing data.•Manage projects to ensure agreed upon deadlines – following efficient workflow requirements – to meet stakeholders’ expectations

Key Responsibilities include:•Executing strategies locally across the U.S that optimize each geography’s efforts to generate revenue growth, foster relationships, and enhance reputation. •Support and focused on the needs of Office Managing Partners (OMPs) and their marketplaces.•Serve the Non-program clients and targets.•Leverage necessary and deploy necessary market resources to help achieve local office revenue objectives and strategies.•Worked on various projects by conducting secondary analysis companies, competitors, executive/board members and market news, presented in a standardized format.•Creating brand compliant templates and adhering to client requests.•Client interactions on a regular basis and suggest practical solutions and Seeks information / ideas / establishes relationship with Client to assess any future opportunities for additional business.•Interacts with clients functional SME’s•Hands on experience with databases such as Hoovers, OneSource, Factiva and Capital IQ – Bloomberg, Businessweek etc.•Event Mapping across the U.S to establish a base for touch points for the BDMs across the U.S•Working on Market Assessment report of critical regions across the U.S to understand the competitors, areas of scope and revenue generation markets.•Provide support for the DGES markets for revenue generation.•Support the BDMs to drive business to Deloitte by conducting secondary market research and establishing touch point. •Work towards report creation and developing the following reports:o Key Target reports (KTR’s) o Market Assessment reports (MA reports)o Business Association reports (BA reports)o News Letterso On Boarding reportso CFO Association reports

Developed an in-depth analysis on employee attrition.Conducted a survey, collected sample data and derived valuable insights which aided the leadership in decision making.

Key Responsibilities include:Interacting with Insurance Companies in US.Adhering to Practice as well as Project set quality standard and Compliance guidelines.Researching claimsAnalyzing informationDetermining actions to be taken nextCalling insurance providers to get more informationVerifying payments by comparing them against contractsAdvising clients on next stepsResolving claimsAnalyzing work and finding trends that can help clients re-engineer processes

Database Management

Master Of Business Management - Marketing & Retail, Canadian Masters Equivalency, Certified By Wes Ontario