Madhuparna Chaudhuri Email & Phone Number

Helsinki, Southern Finland, Finland

On-time is a technology company that offers a cloud-based communication solutions platform for automated phone calls and SMS. I am responsible for managing marketing tasks at a holistic level -- Built the marketing machine from ground-up- Digital marketing, website management, CRM, and sales enablement- Inbound lead generation and marketing automation strategies- Support sales with prospecting and outbound campaigns- Interviewed ICPs to understand customer needs and clarify brand messaging- Implemented a content marketing strategy that drove website organic traffic by over 30% - Increased social media (LI) traffic by 103% and followers by 50%- Created a sub-brand, and revamped targeting efforts which increased the quality of inbound - Worked on Hubspot CMS and marketing tool- Managed tasks outsourced to freelancers and translators

Finland

Giosg is an internationally recognised technology (SaaS) company with offices in Helsinki, Stockholm and London. It offers businesses intelligent no-code tools to boost lead generation and build great customer experiences.My tasks at Giosg included:* Writing SERP optimised blogs & long-form content* Updating downloadable guides* Creating and optimising lead magnet pop-ups for conversions using giosg’s tool* Outreach to acquire relevant backlinking partnerships* Working closely with a designer to develop content visuals* Working on the Hubspot CMS

Helsinki, Southern Finland, Finland

I worked remotely with Glostars Ltd, a photography & community-oriented PaaS companyMy key responsibilities here include -- Helping in strategising & monitoring marketing campaigns- SEO Driven content creation & SoMe content- Market research & Partnership outreach- PR operations - Strategising Pinterest marketing

Bangalore

I worked as a Public Relations Executive for MSL in India. It is one of the top global PR & marketing agency in the world. Here, I worked with clients from various industries, including consumer and lifestyle brands, ed-tech, fin-tech, and B2B companies. My responsibilities as a PR account executive in MSL included -- Client management - 6 clients from multiple industries- Market Research & Media Planning- Building client-media relationship - Content creation - for digital & press stories- Coordinated thought leadership and product profiling campaigns- Event management

Kolkata

I worked as a network partner for GolinOpinion (PR Division of Mullen Lowe Lintas), for India HQ, for one the biggest accounts under TATA banner. I was placed alongside the Head of Corporate Communications in the client office.My key responsibilities as a PR & Content Development Executive included -- Client management- Brand portfolio management & external communications- Market research about B2B trends- Strategising PR campaigns- Creating pitch stories for media and drafting content- Developing long-format content for media publications- Assisting in internal communications

Kolkata, West Bengal, India

I worked with Accenza during the final months of my graduation year. Here, I worked alongside web developers and UX designers. My key responsibilities as a Content Developer in Accenza were -- Content Marketing with focus on SEO- Developing content for website- Co-creating website designs- Social Media Marketing- Client Management

Bachelor Of Business Administration - Bba

Open University

Open University - Basics Of Service Design

Master Of Arts (M.A.)

Post Graduate Diploma

Bachelor'S Degree

Education record