Madison Deckert Email & Phone Number

As a Senior Account Coordinator at Paradigm, I coordinate the execution of tailored marketing campaigns to achieve unmatched success for our clients. I examine current marketing research and competitive analyses to inform strategy, collaborate with our design and development teams to create impactful messaging, social media, and marketing plans, and support the tactical execution of initiatives to ensure purpose-driven results.

As an Account Coordinator at Paradigm, I coordinate the execution of tailored marketing campaigns to achieve unmatched success for our clients. I examine current marketing research and competitive analyses to inform strategy, collaborate with our design and development teams to create impactful messaging, social media, and marketing plans, and support the tactical execution of initiatives to ensure purpose-driven results.

As a Marketing Assistant with Paradigm, I offer operational support and thought leadership to the social media, marketing and creative project teams in marketing operations. As a social media marketing expert, I am also responsible for writing, editing and publishing engaging content for clients across a range of social networks.

Revised image and product line, re-designed and streamlined website for a user-friendly experience utilizing plugins, developed marketing strategy and executed marketing campaigns, and relaunched as a monthly subscription box for dogs. Collaborating with graphic designer for ongoing social media marketing and continued site enhancement.

Drives sales through product knowledge and current trends. Audits for size availability, stocks store efficiently and responds to customer needs.

Served as a zone leader at the second busiest Panera Bread in Western New York, serving approximately 250 customers an hour at peak times. Responsibilities included leading members in a specific zone for the shift, delegating tasks, and making sure all lines were stocked properly.

Envisioned store concept, developed website, sourced product, launched, and managed an e-commerce clothing boutique. Managed social media accounts and email marketing, promoting the site through paid Instagram and Facebook ads, as well as influencer marketing. Responsible for content creation, copywriting, and social media marketing. Using website and social media analytics to modify marketing approach, resulting in an increase in quarterly sales.