• Responsible for the planning, implementation and monitoring of multi-medium marketing campaigns • Led the preparation and presentation of project briefs, budget and timelines• Managed administrative and procurement duties including vendor purchase orders, invoicing and payment• Ensured project plans followed both internal and client processes for project development • Liaised with cross-functional teams to ensure projects were executed efficiently and successfully • Provided contact reports and project status updates for internal team, clients and external vendors• Co-ordinated internal and external review of marketing collateral

• Responsible for the strategic planning, development and implementation of multi-medium campaigns for multiple clients within the health industry • Liaised with client, creative team, production and suppliers to ensure projects were executed on strategy, on budget and within timelines • Supported brand planning and marketing strategy development for multiple clients• Led the preparation and presentation of creative and project briefs, estimates and timelines• Provided contact reports and project status updates for internal team, clients and external vendors• Experience in oncology, immunology and rare diseases

• Executed marketing campaigns from inception to finish across multiple mediums including print, digital and social media• Managed administrative duties for multiple accounts, including finances and timelines• Developed and led internal creative briefings to ensure client requests were met and exceeded• Led and managed all consumer brand social media projects • Ensured all campaigns aligned with the overarching objectives and brand• Planned and coordinated content development for digital platforms including photoshoots and videography

• Supported development and execution of communication plans and tactics to support fundraising initiatives • Managed digital media portfolio including Facebook, Twitter, LinkedIn and Wordpress• Developed digital strategy and content including news releases and initiative profiles• Completed monthly social media reports and shared with cross-organizational stakeholders• Maintained CRM database to track interactions with corporate partners and donors• Provided planning and executional support for various events• Assisted with research for program planning and fundraising outreach

• Provided executional support for traditional, event, digital and social media marketing for the Crave and Comedy brands• Assisted with the launch of the Crave platform - Bell's subscription based OTT streaming service• Maintained social media platforms for both brands including Facebook, Twitter, Instagram and YouTube with an overall reach of 300,000• Drafted copy for various marketing assets such as social media posts, weekly newsletters and social ads• Collected assets and assisted with the development of monthly editorial calendars• Created and requested content for various campaigns including clips, images and GIFs• Developed monthly social media reports

• Responsible for planning and executing all marketing campaigns and promotions for the service• Created a marketing plan to advertise services and brand resulting in a 10% revenue increase• Managed all social media accounts• Hired, trained and supervised a staff team of 35 students• Crafted and managed a marketing budget• Lowered prices while maintaining sales after completing a competitor’s analysis • Monitored customer trends• Designed all visual ads