- Analyze product performance weekly, presenting insights & actions to drive $150M annually across jackets & pants- Present quarterly hindsights using in season learnings and customer reviews to impact future assortments- Create monthly decks focusing on trends across aspirational brands, direct competitors, and WGSN to grow categories with white space opportunities - Collaborate with CFT on line plan updates, IMU targets, style creation requests, and ECOM category pages- Utilize multitasking skills for all aspects of accurate system and sample management on a daily basis

-Concepted Fall 2023 collection using market trends and historical sales data to predict 5% sales growth-Analyzed Monday business reports for 7 weeks to create clear insights for merchant leadership-Supported team with competitive research uncovering emerging trends to elevate future assortments-Designed 20+ visual mock-ups of product assortment to effectively stimulate customer purchasing-Gathered customer insights for Summer 2 hindsighting using social reviews and customer feedback-Collaborated with cross-functional partners to comprehend interrelationships within retail industry

-Lead monthly meetings teaching professional development skills to 50+ member committee-Plan logistics of 15 self created photoshoots to generate engaging social media content (@mufd_)-Execute product development process for MUF&D merchandise while achieving 200+ sales

-Curated MUFD’s instagram feed and social media postings to drive member engagement-Ideated and organized photoshoots to consistently convey MUFD’s brand and values-Managed three sub-committees to steer organization’s overall goals

-Handpicked merchandise by conducting feedback surveys to gauge target audience preferences-Planned sales estimate and cost of production to reach targeted budget goal of earning 20% profit -Appointed board member of the Marketing/ PR Committee as coordinator

-Built rapport with customers through uncovering their needs to achieve $42 ADS and 70% conversion-Applied product knowledge to make effective recommendations bettering customer’s experience-Surpassed volume and profit goals through interpersonal skills and goal-oriented personality

-Studied Client, Caringwire, business model and researched caregiving industry -Boosted SEO with keyword research and data-driven marketing recommendations -Studied client’s, RareActive, unique product and researched college market preferences -Generated social media, SEO, email marketing, and referral program recommendations

-Provided strategic input on brand logo, business model, and sourcing strategies-Collaborated with team on social media strategy for growing Instagram and TikTok followers by 125%

-Analyzed client by defining brand positioning, competitive set, and point of differentiation-Brainstormed insights to fuel strategy statement, forming tactical executions -Presented innovative solution to client with team earning an “A” on final presentation

-Developed presentation on $50 million budget within PowerPoint for City Council meeting -Devised system within Excel to facilitate data comparisons with sustainability instructions-Updated 2019 and 2020 budget numbers within Excel to predict spending in 2021

-Advised customers with flower knowledge and selection by actively listening to preferences-Fostered quality customer relations with a positive attitude encouraging brand loyalty-Accomplished highest one-day profit with retail sales team through enticing displays

-Designed social media strategy and Canva Instagram visuals to increase client consumer engagement-Engineered SQL code to draw conclusions from data provided for primary research-Collaborated with team from start to finish earning an “A” on presentation to FSB faculty