Responsible for organizing all aspects of event planning and execution (including in-person, virtual, hybrid), while contributing ideas that add value to Cerifi.

Responsible for the planning and execution of company sponsored events and campaigns to increase brand awareness and sales including ideation, proposals, creating and managing budget, and reporting.Organized and oversaw all event logistics and operations, such as sourcing vendors, scheduling staffing, creating floor plans, conducting walk-throughs, assisting with the set up, and leading the event.Monitored all new prospects and leads from events and incorporated them into future marketing and event strategies.Developed, managed, and executed bi-weekly event programming in all West Coast storefront locations.Oversaw all experiential marketing inventory for events including marketing collateral, all retail and dental supplies, PR samples, and influencer gifting.Worked with the Creative, Social Media, and CRM Team to build and create collateral, graphics, posts, and emails for all events and campaigns.Seamlessly worked with brands like Macy's, Pinterest, Pandora, Live Nation, Winc, American Consumer Bridal Shows.