Madison Parsons Email & Phone Number

Worcester, England, United Kingdom

- Successfully developed and managed the implementation of a new quoting process, reducing quote turn around times by 80%.- Played a vital role in the development and delivery of support to the sales process. Involving close liaison with the Project Management and logistics team.- Managed the use of CRM (Big Change) for the sales team, and implemented tracking metrics to inform cash flow forecasts, profit and loss statements, and other financial reports. Further reporting to the leadership team.

- Acted as a contact between Cube Management and its existing and potential markets. Including resolving any issues or problems faced by customers.- Responded promptly to any incoming email and phone enquiries.- Acted as the internal touch point with the marketing department, informed of any marketing and pr opportunities to be shared across social media channels.

- Managed the data management system for the workforce and recruitment processes in compliance with GDPR.- Assisted in the development and execution of recruitment processes, policies, andacted as a critical point of contact within the Business Affairs department for the workforce and liaised across departments with internal and external stakeholders.- Developed material and assets to be executed across social media, company website, and other sites.- Highly analytical and data-driven strategies developed and supported the accumulation of data for reports.- Assisted with the processing of workforce payroll.

- Successfully created and developed a personal brand, utilising website design skills, business development, project coordination and management of people and ideas.- Managed numerous marketing and PR campaigns, ensuring clients' goals and expectations were exceeded.- Analytical skills were used in identifying and developing audience sets to develop strategies to work alongside results. Financial skills were developed, and budgets were assessed.- Example: Campaign with singer-songwriter LIBEE involved preparing social media content that would be released strategically and mirror the PR campaign that saw features secured on BBC Introducing, BBC Sounds 'The Cake Mix', and others. This effective campaign saw 'Sweeter Days' quickly reaching 11k streams, a huge success for a debut release.

- Researched and identified target audiences based on musical relatives, ensuring that they were explicitly targeted when social media ads were created and shared.- Created an effective system to track the audiences being targeted to be used further along in the campaign.

- Effectively planned and scheduled social media posts across platforms (Instagram, Twitter and Facebook) to align with the companies audience.- Created gifs and content to be shared using photoshop and illustrator.- Research into Instagram's algorithm changes and how to overcome them was also significant in my role.

Master Of Arts - Ma, Music Entrepreneurship, Distinction

- Highly capable in research, skilled in qualitative and quantitative data analysis, evaluation and interpretation.

Music Business Ba (Hons), First Class