Has 2+ years of experience in social media management, content creation, art direction and social strategy within 5+ separate startups, and agency settings. Highlights of career include implementing a rebrand launch of social channels resulting in a 143% increase in brand engagement and 122% increase in overall revenue. Additionally, coordinating several less-than 24 hour sold out events and building out seeding and paid creator programs to brief and collaborate with creatives, and generating the social strategy for a nationwide grocer launch at 500+ locations. Specialization in social media creative content creation with pieces reaching up to a 568% increase in engagement. Graduated from the University of Oregon with a Bachelors of Arts in Advertising, with a focus in Art Direction. UO is currently ranked as one of the top 25 best colleges with advertising degrees in America, as Madison graduated with Magna Cum Laude honors.