• Oversee all aspects of marketing strategy and execution, including strategic planning, brand management, and digital marketing.• Collaborate with external partners to drive advertising, PR, and creative initiatives. • Plan, develop, implement and manage social media strategies across Instagram, Facebook, and LinkedIn.• Manage website content development and maintenance utilizing the Shopify platform.• Develop and manage email marketing program, growing and maintaining CRM database.• Develop and execute marketing campaign plans for new product & service launches.

Me, My Cakes & Pies is a local cottage bakery offering custom cookies, cakes, pies and more to the Greater St. Louis area. • Design and bake custom desserts.• Manage incoming orders and invoicing.• Design and execute company branding, website and marketing collateral.

Developed & managed projects, communications, branding, and provider marketing for internal and external audiences, leveraging an array of marketing & communication channels to enhance the patient experience.• Managed new provider marketing, including web content development, Google My Business, social media, and print advertising.• Developed and managed twice-monthly internal newsletters, aggregating system-wide news stories and creating original content.• Developed internal executive leadership communications, including emails and presentations.• Worked with in-house and third-party agencies to develop, create and distribute marketing collateral, including brochures, signage, social media graphics, and digital collateral.• Maintained monthly database of provider moves, changes and updates, working with cross-functional teams to communicate and execute web updates.

• Worked with the Business Development team to lead the proposal and presentation production process, leading the effort on more than $400 million in winning projects.• Developed graphics and written content for use in proposals, presentations and Intranet site.• Coordinated events including trade shows/conferences, client appreciation events and community service projects.• Assisted with public relations activities, including media monitoring, social media, strategic planning, and the creation and submittal of both internal and external awards for McCarthy's projects and people.• Conducted CRM database research and reporting (e.g. resume and project updaters, project set-up).

Made for Freedom offers clothing and accessories produced with dignity by survivors of human trafficking.• Oversaw content creation and coordination across company social media channels, including Facebook, Instagram and Twitter.• Supported e-commerce site layout, graphics and search engine optimization.

• Supported editorial content creation, differentiation and engagement across LinkedIn, Twitter, Glassdoor and Express Scripts' careers blog.• Researched and developed insights that support diversity and inclusionprograms for talent acquisition team, culminating in a visual resource for recruiters.• Managed project plan for reinvigoration of 23 top-filled job descriptions, coordinating with cross-functional team members to remain on-deadline.• Supported social media strategies that create a positive candidate experience for both current and future employees.

• Managed project timelines and monitored media for campaign launches across consumer, CSR and corporate communications clients.• Led social media influencer program, defining key influencer metrics and vetting leads.• Developed external content, including social media and editorial copy.• Supported internal communication strategy, content and execution, and employee relations• Assisted with film and photo production.• Supported earned media strategy and outreach (consumer and trade).• Supported event coordination and presentation.Client Experience: Leo Burnett (U.S. and Global), Brizo Faucets (By Delta), The Allstate Foundation Purple Purse, The Allstate Foundation Good Starts Young, Procter & Gamble.

• Coordinated and planned restaurant marketing programs, publicity efforts and email campaigns.• Built relationships with local businesses for event partnerships.• Implemented digital loyalty program, generating 1,000+ customer leads.

• Assisted in designing, coordinating, and presenting marketing programs, publicity efforts, and advertising campaigns.• Assisted the events director in planning and executing four events with 600 – 1,200 attendees.• Coordinated paid social media and external event coverage on behalf of sales team clients.