Madison Wildman Email & Phone Number

Tysons Corner, Virginia, United States

• Lead end-to-end product marketing initiatives for a portfolio of IoT and SaaS products• Develop and execute comprehensive product launch strategies, including market analysis, competitive positioning, and go-to-market planning• Collaborate closely with cross-functional teams (across product, sales, design, and marketing) to ensure alignment on product vision, messaging, and execution• Create compelling marketing collateral, such as product whitepapers, sales enablement presentations, and targeted email campaigns to effectively communicate value propositions to external stakeholders• Maximize efficiency for product launches company-wide and lead the team in content generation and review

Tysons Corner, Virginia, United States

• Led pre-launch, go-to-market, and post-launch marketing efforts for Alarm.com products and services, working collaboratively with Product, Sales, Creative, PR/Social, and other teams• Acted as the trusted partner for Product Managers, ensuring that marketing considerations and requirements were integrated into roadmaps, leading to improved alignment between product development and marketing efforts• Utilized market research and analytics to identify consumer needs and behaviors, informing product positioning, messaging, naming, and campaign strategies• Employed a data-driven approach to marketing, analyzing data to make informed decisions, demonstrate marketing's impact on the business, and optimize campaign strategies for improved ROI.• Managed end-to-end marketing campaigns, from strategy and concept development to delivery

Tysons Corner, Virginia, United States

• Formulated and executed go-to-market strategy for key software feature launches and smart home security product lines • Developed product positioning content, messaging, and sales enablement assets• Acted as the Voice of the Customer champion; collected feedback from partner and end user-facing teams to fuel product development and roadmaps• Supported effective product launches by driving internal consensus around project and product delivery dates and works with all teams to ensure milestone and delivery dates are met• Created content, assets, and tools including market briefs, sales playbooks, and other materials• Developed actionable, data-driven insights to inform product and marketing strategy• Oversaw development and validation of product/service positioning, category creation, messaging, and competitive segmentation• Articulated the differentiated value of Alarm.com technology and can clearly communicate the value to internal and external audiences• Synthesized technical product/service specs and translated them into meaningful benefits for impacted audiences

Tysons Corner, Virginia, United States

Chantilly, Virginia, United States

Chantilly, Va

• Composed and edited informative content, including ghost-writing and thought leadership articles, for publication on in-house blog, industry partner sites, and news media channels• Responsible for monthly newsletter planning, publication, and dissemination• Developed promotional content, sales sheets, client success stories, and presentation decks for business development and monthly webinar series• Conceptualized and quality controled email marketing campaigns, landing pages, webforms, and other digital outreach• Researched industry-related topics and synthesized technical information to craft compelling content• Researched and executed award opportunities, key industry events, conferences, and speaking engagements• Oversaw social media strategy and daily management of accounts, including LinkedIn, Facebook, Twitter, and Instagram

Chantilly, Virginia, United States

• Developed tailored content and brand messaging for B2B Software as a Service (SaaS) solutions• Created cross-platform content, including blog articles, press releases, branded resources, whitepapers, and client success stories• Crafted copy for B2B-focused email campaigns, landing pages, sales presentations, and case studies• Managed production, implementation, and analysis of corporate communications, including web content and monthly in-house webinars

Mclean, Va

• Created promotional invitations, messaging, and content marketing for special events• Developed and managed website listings and email blasts• Coordinated all aspects of event planning, execution, and marketing outreach• Maintained the event calendar and disseminated weekly to executive and associate team members• Maintained the PR budget, including Return on Investment analysis• Worked directly with vendors, key press contacts, and industry experts for media coverage• Coordinated all branded mailings, marketing materials, and event imagery and recaps

Leesburg, Va

• Composed, edited, and published relevant, high-quality press releases, web postings, and presentation decks• Managed all aspects of digital marketing platforms and social media to build brand awareness• Enhanced Search Engine Optimization and increased inbound traffic

Mclean, Va

• Cultivated an environment of genuine customer connection through personalized store events and brand promotions• Engaged with local community via the maintenance of store social media platforms• Curated social networking posting schedule and relevant content• Led associate team in understanding and applying merchant skills to impact business and the customer experience

Mclean, Va

Dresses Department SpecialistCo-Social Media Content Strategist• Cultivated an environment of genuine customer connection• Demonstrated extraordinary service, leading by example on the sales floor• Facilitated an energized pace and positive service environment• Engaged with the local community via events and social media platforms• Supported the management team in recruiting, hiring and retaining top talent• Ensured the development and coaching at the associate level• Participated in ongoing staff education and thought sharing of product knowledge• Executed stock-to-sales processes and presentation standards• Knowledgeable of current trends and supported brand messaging• Executed in markdowns, transfers and restock standard within the total store

Mclean, Va

Dresses Department SpecialistCo-Social Media Content Strategist• Created an environment of genuine customer connection• Acted as an empowered team member, exercising decision-making skills to enhance each customer’s experience• Demonstrated extraordinary customer service• Took ownership of individual awareness of product knowledge and current trend• Supported new hires through mentorship and training• Collaborated with the team during morning and closing meetings• Participated in ongoing staff education and through sharing of product knowledge• Knowledgeable of trends and supported brand messaging• Gained understanding of how merchant skills impact business and the customer experience

• Exercised precise formatting, research, and journalistic writing skills• Generated original content in the form of short-form articles, photography, and postings• Conducted interviews and edited content for publication in cooperation with strict deadlines• Utilized and maintained various social media accounts for branding and marketing efforts• Participated in skills-building interactive webinars and networking opportunities

Arlington, Va

Fashion Program Department - Portfolio In Motion• Updated and maintained event website• Composed event scripts, programs, and show line up• Coordinated special event marketing advertisements in the form of promotional signage, videos, and teaser trailers• Maintained social media presence on various platforms

Sterling, Va

• Interviewed, hired and trained new employees• Supervised staff and delegated duties• Supported the development and motivation of the sales team through effective leadership• Built and organized displays for merchandise• Maintained store inventory• Utilized effective marketing techniques for in-store promotions, product launches, and special events• Developed and established employee and event schedules• Hosted specialized events to enhance client experience• Provided exceptional service and remedied customer concerns• Achieved and exceed sales goals

Sterling, Va

• Opened and closed the store• Office duties and functions• Trained new employees and supervised other sales associates• Built and organized displays for merchandise• Checked-in, organized, received and maintained merchandise/inventory• General cashiering duties and functions• Provided exceptional customer service

Warrenton, Va

• Take-Away Server - In depth menu knowledge; took orders over the phone and in person; answered questions about the menu; delivered food to customers’ cars; trained new hires; cashiering, stocking and food preparation duties; coordinated department schedule; improved work environment; and provided excellent customer service and hospitality• Lead Hostess - Took reservations in person and over the phone; coordinated and planned wait times; conducted department meetings; designated duties; oversaw introductory orientation for new hires; trained new employees; coordinated department schedule; improved work environment; and provided excellent customer service and hospitality

Bachelor Of Arts (B.A.), Communication & Media Studies, Gpa: 3.91

Activities and Societies: Member - Sigma Tau Delta, International English Honor Society; Editorial Staff Member - Magnificat, Student.

Associate Of Arts (A.A.), Liberal Arts And Sciences, General Studies And Humanities, Gpa: 3.88

Activities and Societies: Member - Phi Theta Kappa International Honor Society (2010-2012) ; Chapter Secretary - Phi Theta Kappa.

Advanced Studies High School Diploma, Gpa: 3.96

Activities and Societies: Teacher's Assistant - Teacher Cadet Program ; Member - National Honor Society ; Secretary - Rize-Up Christian.