The entrepreneurial spirit runs deep in Madison’s veins. It’s something that was instilled in her at birth having grown up watching her parents and other family members run their own independent businesses. That mindset has always driven Madison to make her own business imprint on the world. After many years of crucial mentorship from business and marketing leaders, Madison made the bold decision to co-launch the Simply Practical Consulting agency. Since the founding of SPC in 2015, her humble creative agency has helped small companies ranging from solar installers to real estate firms realize their greatest brand potential through high powered advertising, marketing, social media and large scale lead generation. Whether a company needs to launch a new brand or revitalize an existing brand, Madison’s combination of powerful design instincts and messaging make her a high impact creative. So what path did Madison take to become a creative brand consultant? Outside of learning about businesses from her family at a young age, Madison would begin her professional career working at the famed Hollywood talent agency, The Gage Group. During her 3 year tenure at Gage, she would learn the importance of providing exceptional client care and how best to organize and manage a busy office.Madison would then get an offer she could not refuse - to work with tech entrepreneurs in Silicon Valley. It was during this time at small tech start-up ChannelMeter (part of 500 Start-ups’ Batch 9), that she would become inspired to start working on her own entrepreneurial big ideas. Madison would return to Los Angeles and go on to co-found the marketing agency, Simply Practical Consulting. Not long after, Madison would also start-up another entrepreneurial endeavor focused on providing premier pet and house sitting services (Dog Sitting Company) across southern California. When she is not knee deep helping businesses - Madison spends her free creative time as a co-producer on documentary films that are currently following the daily lives of world renown rock, blues, jazz, and metal musicians.She witnessed at a young age the hard work and dedication it takes to be independently successful in life. You can see that passion and dedication in every project she touches. For Madison, failure is never an option.