• Identify opportunities and craft solutions to grow audiences and revenue potential across 37 business journalism publications• Partner with product management, engineering, editorial, audience and data teams to bring products through the entire product development process, from problem definition to implementation• Design high-quality, user-centered features and validate them through testing, data analysis methods and design rituals/critiques• Uncover opportunities to better serve users and the business by initiating user research and data analysis

• Designed and coded reader experiences at SNworks, a company that provides web development and publishing tools for student newspapers• Conceptualized and coded custom article formats in collaboration with newsroom editors, reporters, photographers and designers (HTML/CSS, JavaScript)• Project-managed a website redesign for one of the largest student newspapers in the U.S., guiding non-technical stakeholders in the process and providing UX/UI strategy• Analyzed user surveys for data-driven decision making• Led CMS training sessions to onboard new clients

• Brought clarity to complex topics via research-backed articles in prestigious 10-week Pulliam fellowship for emerging journalists• Implemented SEO strategies in articles to ensure content discoverability and to bridge news events with reader interests• Wrote six issues of the Coronavirus Watch newsletter, providing essential COVID-19 news and case data to subscribers

• Led a staff of 48 student journalists across disciplines to produce Pacemaker Award-winning journalism at Michigan State University’s independent student newspaper• Planned and facilitated website redesign, branding updates, print strategy overhaul and the shift to fully-remote work with the COVID-19 pandemic• Under my leadership, increased page views 21%, unique page views 31% and time on page 37% from previous year

Developed data and coding skills, made public records requests, and reported on environmental issues, local government, city developments and feature stories.

Shot and edited interview-based and short trending videos to produce two fully-captioned videos a week.

Wrote special packages on the state of education, development and insurance industries in Lansing. Contributed to midterm election coverage.

Covered the local angle of migrant children separated from their families at the U.S.-Mexico border who were sent to Grand Rapids for care, as well as daily breaking news briefs, local government meetings and long-form features on community members.

Led desk of reporters to cover ex-Michigan State doctor Larry Nassar’s sexual abuse cases and a university in crisis. Broke the story of the university president’s impending resignation.

Lead reporter on Larry Nassar story. Interviewed survivors, followed court cases and reported on community response to watchdog Michigan State University.