Digital Advertising Analyst
CurrentAs a Digital Advertising Manager, I am a key member of the cross-functional client service team, leveraging client-facing expertise, deep product knowledge, and advanced SEM and Paid Social skills. I lead client meetings, including Quarterly Business Reviews, and manage communications to resolve issues and optimize performance, all while focusing on building and maintaining strong client relationships.I have overhauled the onboarding process to significantly improve the speed and seamlessness of client integration, enhancing first impressions and client satisfaction. Additionally, I routinely train new team members, ensuring processes are documented and updated to support effective client interactions.In my role, I assess new workflows, manage client tickets, and provide training on platform functionality through live and recorded sessions. I support client-requested platform enhancements with comprehensive business case documentation for engineering teams and perform key analytics to drive strategic decisions. I consistently meet KPIs and SLAs, diagnose and resolve issues, and ensure optimal campaign performance, all while nurturing and maintaining valuable client relationships.