Madison Sheeren Email & Phone Number

New York, United States

New York, New York, United States

Remote

-Headed the execution of the agency's inaugural Auto account, specializing in organic social media content production and creation. Developed streamlined processes to navigate complex client red tape, ensuring successful project delivery.-Transformed an existing agency retainer account, optimizing operations and processes to maximize efficiency and client satisfaction. -Trained and managed a high-performing team, consisting of a Senior Account Executive and a Client Partnerships Resident, fostering a collaborative environment and driving individual and collective success within the agency.-Successfully pitched and secured an SMB Consulting account for a grassroots startup, taking charge of the entire project lifecycle across strategy and web workstreams.

-Spearheaded the creation of compelling case studies showcasing key client victories, demonstrating a keen ability to distill complex narratives into impactful success stories that effectively communicated the value delivered.-Led the pivotal role as the main point of contact with the agency's primary third-party partner, fostering a robust relationship and ensuring internal teams were effectively onboarded to established processes.-Developed an innovative content reporting and tracking system to enhance the capability for analyzing and comprehending narratives and actionable insights derived from the performance of organic social content.

Denver Metropolitan Area

-Acted as a key player in the strategy, development, testing, & production of the client's first large-scale brand awareness campaign while ensuring all budgets are enforced & client feedback addressed.-Worked closely with project management to maintain work-back schedules and ensure all client projects are moving forward accordingly.-Spearheaded the agency's first soup-to-nuts influencer campaign and collaborated with inter-agency teams to present key learnings to the client within the first few weeks of my tenure.

Denver Metropolitan Area

-Maintained effective partnerships with clients through reporting, insights, and status updates via emails, performance calls, and quarterly review presentations.-Managed $10k-$70k monthly digital media budgets for 5 different clients in the UL Prestige beauty portfolio; providing growth recommendations based on performance and goals.-Led daily check-ins, assigned tasks, managed workloads, and guided project prioritization for the team's Account Coordinator.

Denver Metropolitan Area

Denver Metropolitan Area

Denver Metropolitan Area

-Provided assistance to Media Manager and Strategist by taking notes on all client meetings, managing statuses of follow-ups and to-dos, and coordinating creative deliveries. -Ensured all schedules and timelines were organized and maintained.-Guaranteed all initiatives were set up for success by building highly detailed campaigns across multiple digital media platforms (FB, IG, TikTok, YouTube, Pinterest, etc.) with work requiring little to no checking.

Led the development of a B2B creative campaign for AAF's National Student Advertising Competition by managing a team of 10+ student copywriters, art directors, and graphic designers.

State College, Pennsylvania Area

-Conceptualized and produced first ever Brand Guide- featuring a visual guide, language guide, Audience Segment breakdown, SWAT, & Organic Social best practices guide-Expanded brand awareness and spread mission amongst college-aged students through traditional and digital marketing tactics

State College, Pennsylvania Area

Denver, Colorado

-Translated raw Facebook data from multiple audience segments into consumer behavioral trends.-Presented creative recommendations designed to drive specific marketing objectives to C-Suite management and in-house creative agency.

Greater Boston Area

-Expanded YMCA of Greater Boston's grass-roots, human-centric story through photographing candidly human moments-Crafted social copy to prompt engagement and drive YMCA brand narrative -Executed interviews and penned impactful pieces with YMCA members & staff to further drive high funnel brand awareness