Miguel Angel Diaz Laguado Email & Phone Number

Bogotá, Bogota, Co

San Diego, California, Estados Unidos

The objectives are 3:1. Introduce OneScreen products and solutions to the European market.2. Establish 10 successful branches spread across LATAM and Europe.3. Support the objective of positioning OneScreen in the TOP 5 brands in our market.I'll tell you how it goes. If you have ideas, businesses or you think you can be a support, don't think twice and write to me, the greatest achievements are built as a team.

Colombia

The main objective was to increase sales in LATAM outside of Colombia and Mexico for our OneScreen brand. The management carried out allowed us to develop channels in Central America, the Caribbean and South America, together with the team we managed to convert the export unit into the first in sales within OneScreen Colombia.Within my tasks I was responsible for seeking and attracting new potential channels capable of developing the market in each region and overcoming the challenges of international logistics. In each part of the business process, he had to accompany and advise the entire sales chain, from the end customer to the importer, using the support and direct accompaniment of the brand as an added value for customers.Likewise, I was responsible for coordinating and making visits to the channels in the different countries where we introduced the brand, with the aim of improving the relationship with the administrative and commercial team of each channel. Additionally, during the visits I conducted sales training for our products and their use for the client's non-commercial personnel.

Colombia

My responsibilities were to plan the strategy to capture potential customers with digital marketing campaigns, these marketing efforts should be aligned with the company's sales objectives and strategy. The sales and marketing strategies that were developed had to be replicated in Mexico and applicable to attract customers in LATAM.During my time on the roll we managed to increase the effectiveness of LEADS by 90% with a growth of interactions and exposure of 120%

Colombia

Responsible for planning the strategy to capture potential customers and creating the web, graphic and audiovisual content necessary for the execution of the approved campaigns, these marketing efforts should be aligned to the parameters and campaigns carried out by the original authors of the strategy of the which we consulted (blue ocean strategy).Simultaneously, I had to provide support for different graphic and audiovisual works that would later be used for the second version of the book (Blue Ocean Shift), since our team was part of the research carried out for this new book.

Colombia

Responsible for the planning, execution and optimization of digital marketing campaigns to promote the products marketed by the company, generate Leads from potential customers and sales through marketplaces and e-commerce sites, promoting the different brands that the branch marketed in Colombia.

Colombia

My job consisted of translating the websites that were successful at our mother company in San Diego, California, making the necessary adaptations so that they were adapted for the Colombian market, and publishing them. Subsequently, each site entered a marketing and study stage to then be optimized by me. It was a cyclical process that we carried out with around 15 websites (some e-commerces) for 5 brands of different products that the company marketed in Colombia during that period of time.

Formación Profesional De Grado Superior, Marketing Research

Formación Profesional De Grado Superior, Marketing

Formación Profesional De Grado Superior, Psychology

Formación Profesional De Grado Superior, Computer Science

Formación Profesional De Grado Superior, Graphic Design