Mads Jürgensen

Mads Jürgensen Email and Phone Number

CATEGORY GROWTH - INNOVATION - BRAND BUILDING - COFFEE ☕️ @ BKI foods a/s
Mads Jürgensen's Location
Aarhus, Central Denmark Region, Denmark, Denmark
Mads Jürgensen's Contact Details

Mads Jürgensen personal email

About Mads Jürgensen

Consumer insights put into a commercial perspective is one of my top skills. Everything starts with a deep understanding of your market and the category you are a part of. And to see new products or concepts bringing value for both customer, consumer and your company is a major satisfaction in my daily work. I have a natural drive and passion for my work where good teamwork and a great winning atmosphere are very important factors for me. As a person I am very open-minded and social. Friends, family and different sport activities are a great part of my life.

Mads Jürgensen's Current Company Details
BKI foods a/s

Bki Foods A/S

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CATEGORY GROWTH - INNOVATION - BRAND BUILDING - COFFEE ☕️
Mads Jürgensen Work Experience Details
  • Bki Foods A/S
    Category Manager
    Bki Foods A/S Sep 2022 - Present
    Århus, Midtjylland, Danmark
    - Building strong consumer insight across both retail and Out of home - Detecting growth opportunities in the coffee category for own brands and private labels- Building growth plans for top customers- Responsible for innovation plan- Responsible for our Go-to-market strategy - Great part of yearly meetings with top customers
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  • Midsona Danmark
    Nordic Brand Manager Earth Control
    Midsona Danmark Jan 2021 - Sep 2022
    - overall responsible for the brand Earth Control - Nordic market leader within Nuts and dried fruit- Brand strategy across Denmark, Sweden, Norway and Finland- Responsible for Innovation plan for all 4 markets together with Nordic Innovation Manager- Communication across all channels- Great part of customer growth plans and part of yearly meetings with top 5 customers- Responsible for consumer insight for all relevant categories
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  • System Frugt A/S
    Marketing Manager
    System Frugt A/S Mar 2020 - Jan 2021
    Tilst, Middle Jutland, Denmark
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  • System Frugt A/S
    Category Manager
    System Frugt A/S Jan 2017 - Mar 2020
    Århus Området, Danmark
    Responsible for the assortment of healthy snacks and green meals for our brand Earth ControlResponsible for concept and product innovation for Earth Control and leading our NPD-processLeading the “go-to-market” strategy for all Earth Control concepts including launch manuals/customer presentationsResponsible for our overall communication activities for Earth Control (Outdoor, Digital, Print, SoMe, sampling etc.)
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  • System Frugt A/S
    Marketing Coordinator
    System Frugt A/S Apr 2015 - Jan 2017
    Tilst, Århus
    Some of the main areas I am responsible for or involved in:- Development and coordination of our different marketing campaigns for our brand Earth Control- Project coordination- Social media and digital strategy- Product Development- Packaging designs
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  • Dinnerdeluxe
    Marketing And Project Coordinator
    Dinnerdeluxe Jan 2012 - May 2015
    Aarhus
    I was responsible for all the marketing activities in DinnerdeLuxe. This covered everything from email campaigns, online profile, sales material, development of contracts with bigger clients and cordination of exhibitions and other projects. Furthermore i was involved in extending the concept of DinnerdeLuxe which is an always ongoing process given the fact, that the company is still in its early years.
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  • Reelight
    Marketing Assistant
    Reelight Aug 2010 - Dec 2011
    Aarhus
    Responsible for:• Online support to our customers from all over the world • Controling our website• Controling our webshop• Different marketing campaigns - both online and offline• Working together with our advertising agency on promoting our products
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  • -
    Different Student Jobs
    - Dec 2008 - Dec 2010
    Århus Area, Denmark

Mads Jürgensen Skills

Marketing Strategy Market Research Market Analysis Marketing Email Marketing Marketing Communications Marketing Research Online Marketing Crm Marketing Management Advertising Social Media Product Development Social Media Marketing Brand Development Google Analytics B2b Marketing Direct Marketing Public Relations Brand Management Quantitative Research Qualitative Research Spss Google Adwords Online Advertising Digital Marketing Customer Insight International Marketing Strategic Communications Consumer Marketing Sales Customer Service Long Term Customer Relationships Branding And Identity Corporate Branding Microsoft Office Microsoft Excel

Mads Jürgensen Education Details

Frequently Asked Questions about Mads Jürgensen

What company does Mads Jürgensen work for?

Mads Jürgensen works for Bki Foods A/s

What is Mads Jürgensen's role at the current company?

Mads Jürgensen's current role is CATEGORY GROWTH - INNOVATION - BRAND BUILDING - COFFEE ☕️.

What is Mads Jürgensen's email address?

Mads Jürgensen's email address is m_****@****ail.com

What schools did Mads Jürgensen attend?

Mads Jürgensen attended Marketing Week Mini Mba With Mark Ritson, Aarhus University, Aarhus School Of Business & Social Science, San Diego State University-California State University, Aarhus University, Aarhus School Of Business And Social Science, Esbjerg Statsskole (Rybners Gymnasium), Vestervangskolen I Esbjerg.

What are some of Mads Jürgensen's interests?

Mads Jürgensen has interest in Friends And Family, Ask Me For The Rest, Sport, Soccer, Education, Active Lifestyle.

What skills is Mads Jürgensen known for?

Mads Jürgensen has skills like Marketing Strategy, Market Research, Market Analysis, Marketing, Email Marketing, Marketing Communications, Marketing Research, Online Marketing, Crm, Marketing Management, Advertising, Social Media.

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