Madison Scott Email & Phone Number

Sydney, Nsw, Au

Sydney, New South Wales, Australia

Lead ANZ Marketing and PR Manager for PLAION and partner titles. Responsible for delivering go-to-market campaigns, managing partner relationships, co-marketing deals, digital and physical retail trade activity, and day-to-day press and brand relationships. Global PR lead for digital only releases including Nobody Wants to Die, Bears in Space and Akimbot from 2023. Responsible for all aspects of communication strategy, including managing studios, co-marketing and publishing relationships and working with territory comms leads to drive impactful global coverage.

Freelance marketing and PR support for charities and small business across Australia.

Sydney, New South Wales, Australia

Leading communications strategies and mainstream influencer activity for franchises including; - Skull & Bones- Mario + Rabbids: Sparks of Hope- Just Dance- Far Cry- Assassin’s Creed- Hasbro (including UNO and Monopoly)

Sydney, New South Wales, Australia

Working across a variety of clients including Xbox, Microsoft, Telstra Gaming, Tinder, Huggies and Tourism Australia.Memorable campaigns I worked across included; • The Right to Know Coalition campaign to highlight issues with press restrictions, this campaign included Australian mastheads publishing redacted front pages in October, 2019• Tourism Australia’s Matesong campaign with Australian pop icon Kylie Minogue inviting Brits Down Under • Launching the next generation of gaming with Microsoft’s Xbox Series X• Following the decline in tourism across Australia, worked with Tourism Australia to launch the Holiday Here This Year campaign encouraging Australians to support Australia’s tourism industry by holidaying at home. This campaign was built on always-on press office, media famils and digital events such as ‘Live from Aus’ • Huggies taking a stand on Parent Shaming, encouraging parents to ‘be comfortable in your skin’

Pyrmont

As a publicist and budding junior strategist, I worked alongside clients including BWS, 20th Century Fox Home Entertainment, Proximo Spirits, DJI, Lovehoney, Bethesda Softworks, Fiji Airways and Royal Caribbean. Some of the most memorable campaigns that I helped bring to life included BWS’ partnership with Dry July, The House of Angostura’s Selfish Weekend, and The Kraken Black Spiced Rum’s Longest Nightmare.

Paddington, Sydney

- Worked on lifestyle and hospitality clients- Drafted and distributed press releases- Crafted pitches for various clients- Assisted with weekly and monthly reporting- Spearheaded media and influencer hosting, liased with clients and venues to craft unforgetable experiences- Located and sent press clippings to featured clients- Assembled gift and press kits for clients and members of the media

New York

Completed a full-time internship at the Brandman Agency.Brandman is a global communications agency, who helps the world's most prestigious travel and lifestyle brands showcase their strengths, enhance their reputation and grow their business. During my time with the agency I: • Drafted and distributed press releases for top-tier media contacts,• Crafted pitches for various clients,• Helped to complete weekly and monthly reports,• Assisted in the development of creative ideas,• Organized client files and pulled Editorial Calendars,• Fact and credentials checking, • Helped complete monthly newsletters for clients, • Located and sent press clippings to featured clients,• Arranged orders and mailings,• Designed proposals for new clients, • Assisted with the development of new client proposals.

Bachelor’S Degree

Digital Marketing

Hsc