Mads Johansen

Mads Johansen Email and Phone Number

Team Lead at Visma | Marketing Automation | CRM | Customer Lifecycle Communication @ Visma
oslo, oslo, norway
Mads Johansen's Location
Copenhagen, Capital Region of Denmark, Denmark, Denmark
Mads Johansen's Contact Details

Mads Johansen work email

Mads Johansen personal email

n/a
About Mads Johansen

Mads Johansen is a Team Lead at Visma | Marketing Automation | CRM | Customer Lifecycle Communication at Visma. He possess expertise in marketing automation, strategic communications, social media, branding and identity, digital communication and 11 more skills. He is proficient in Spanish and English.

Mads Johansen's Current Company Details
Visma

Visma

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Team Lead at Visma | Marketing Automation | CRM | Customer Lifecycle Communication
oslo, oslo, norway
Website:
visma.com
Employees:
5803
Mads Johansen Work Experience Details
  • Visma
    Team Lead – Data & Marketing Automation
    Visma Apr 2022 - Present
    Copenhagen, Capital Region, Denmark
  • Visma
    Marketing Automation Manager
    Visma Jan 2019 - Apr 2022
    Copenhagen Area, Capital Region, Denmark
    I worked to drive and develop the overall customer life cycle setup for more than 150.000 Danish software customers:▸ Application Manager for marketing automation systems (Eloqua, SmartFocus, Intercom)▸ Mapping, designing, and optimising customer lifecycle journeys▸ Creating a unified multi-channel communication setup▸ Managing data flows and system integrations▸ Training campaign managers in using 1:1 campaign systems▸ Project Manager for system implementation projects▸ Prioritising and delegating sprint tasks in MA team
  • Visma
    Marketing Automation Specialist
    Visma Dec 2015 - Dec 2018
    Copenhagen Area, Denmark
    My main tasks revolved around designing, planning, and executing automated communication for various customer segments:▸ Implementing lead nurture and customer onboarding mail flows▸ Campaign Manager for multi-channel campaigns▸ Segmenting large datasets for email and in-app campaigns▸ Setting up trigger communications in 1:1 channels▸ Planning and executing up sell and cross sell activities▸ Retention and anti-churn campaigns
  • Ocean S.A.
    Marketing Manager
    Ocean S.A. May 2015 - Nov 2015
    Copenhagen Area, Denmark
    I was responsible for driving website traffic and increasing brand awareness:▸ Developing social media strategy▸ Developing email marketing strategy▸ Driving branding projects and positioning activities▸ PR and Investor Relations▸ Copywriting – news, white papers, digital channels, company presentations, etc.▸ Target group analysis – creating personas
  • Thorvaldsens Museum
    Communications Assistant
    Thorvaldsens Museum Mar 2013 - Apr 2015
    Copenhagen Area, Denmark
    I was especially working with establishing a strong digital presence for the museum:▸ Developing and executing social media strategy (Facebook, Instagram, Twitter)▸ Tone of voice and storytelling across digital channels▸ Website management▸ Designing and creating graphics and adds (InDesign and Photoshop)▸ Copywriting – web texts, newsletters, adds, etc.
  • Hotel Bella Sky Comwell
    Communications Intern
    Hotel Bella Sky Comwell Jan 2013 - Mar 2013
    Copenhagen Area, Denmark
    I handled a number of hands-on communication and marketing tasks:▸ Creating and evaluating user surveys for B2B segments▸ Updating and producing information for the website▸ Translation of promotional products and web texts from Danish to English▸ Administration of guided tours at the hotel – coordination and customer contact▸ Providing responses to guests on TripAdvisor

Mads Johansen Skills

Marketing Automation Strategic Communications Social Media Branding And Identity Digital Communication Newsletters Social Media Marketing Photoshop Corporate Communications Marketing Communications Marketing Strategy Marketing Digital Marketing Eloqua Email Marketing Online Marketing

Mads Johansen Education Details

Frequently Asked Questions about Mads Johansen

What company does Mads Johansen work for?

Mads Johansen works for Visma

What is Mads Johansen's role at the current company?

Mads Johansen's current role is Team Lead at Visma | Marketing Automation | CRM | Customer Lifecycle Communication.

What is Mads Johansen's email address?

Mads Johansen's email address is ma****@****sma.com

What schools did Mads Johansen attend?

Mads Johansen attended Copenhagen Business School, Copenhagen Business School.

What are some of Mads Johansen's interests?

Mads Johansen has interest in Civil Rights And Social Action, Politics, Environment, Animal Welfare, Arts And Culture, Health.

What skills is Mads Johansen known for?

Mads Johansen has skills like Marketing Automation, Strategic Communications, Social Media, Branding And Identity, Digital Communication, Newsletters, Social Media Marketing, Photoshop, Corporate Communications, Marketing Communications, Marketing Strategy, Marketing.

Who are Mads Johansen's colleagues?

Mads Johansen's colleagues are Stefan Jonsson, Jens Ekjord, Iulia Sirca, Vitalij Romanovskij, Jerker Wall, Mario Lopez Garcia, Daniel Almeida.

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