Group Research Manager
Current
Feb 2024 - Present
Who is Maebh Whelan? Overview
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Quick answer
Maebh Whelan is listed as Group Research Manager at Hiscox, based in United Kingdom. AeroLeads shows a matched LinkedIn profile for Maebh Whelan.
Maebh Whelan previously worked as Insight Lead at Virgin Media O2 and Senior Customer Insight Manager at Legal & General. Maebh Whelan holds Marketing, Marketing from Marketing Institute Ireland.
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Email format at Hiscox
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Hiscox
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Profile bio
About Maebh Whelan
I am a senior insight professional skilled in championing customer needs and promoting a customer-centric culture. My commercial thinking abilities, strategic mindset and high levels of engagement with stakeholders ensures a solid understanding of business needs. This, coupled with my invaluable experience in both agency and client-side roles, networking with best-practice organisations, budget and supplier relationship management will deliver high quality insight, influencing decision making, and making a real business impact.
Current workplace
Maebh Whelan's current company
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7 roles
Maebh Whelan work experience
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Insight Lead
Consumer and B2B research and insight specialist, covering trend monitoring, market & category analysis, audience segmentation, proposition development and testing, brand and comms tracking and testing
May 2017 - Dec 2023
Senior Customer Insight Manager
B2B and consumer research and insight expertise:- Designing, setting up and leading customer experience measurement, brand tracking and segmentation programmes- Working closely with product and proposition teams to develop and test concepts - Leading the customer input to strategy planning process- Delivering regular trends and market analysis planning.- Authoring and delivering papers on Behavioural Economics, the role of digital in traditionally f2f financial services markets and customer engagement
May 2000 - Jun 2016
Associate Director
Pegram Walters (Now Tns)
• Delivery of TV advertising development and testing programmes • Managed the development of a new branch design and literature to integrate two financial services brands• Provision of high quality customer experience, usage and attitude and continuous tracking research programmes for a number of retailers
Aug 1996 - Nov 1999
Research Executive
Mrc Ireland (Now Ipsos Mori Ireland)
Customer experience tracking and new propositions development for a wide range of clients such as Ladbrokes, Baileys Irish Cream, Finches soft drinks
Jan 1994 - Jul 1996
Market Research Field Controller
Agb Dublin, Ireland (Now Tns)
Management of a telephone interviewing unit – resource planning, quality control and target management.
Mar 1992 - Jan 1994
Market Research Field Assistant
Irish Marketing Surveys (Now Millward Brown Ireland)
Jun 1990 - Mar 1992
2 education records
Maebh Whelan education
Marketing, Marketing
Marketing Institute Ireland
Diploma With Credit, Marketing
College Of Marketing, Dublin, Ireland
FAQ
Frequently asked questions about Maebh Whelan
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What company does Maebh Whelan work for?
Maebh Whelan works for Hiscox.
What is Maebh Whelan's role at Hiscox?
Maebh Whelan is listed as Group Research Manager at Hiscox.
Where is Maebh Whelan based?
Maebh Whelan is based in United Kingdom while working with Hiscox.
What companies has Maebh Whelan worked for?
Maebh Whelan has worked for Hiscox, Virgin Media O2, Legal & General, Pegram Walters (Now Tns), and Mrc Ireland (Now Ipsos Mori Ireland).
How can I contact Maebh Whelan?
You can use AeroLeads to view verified contact signals for Maebh Whelan at Hiscox, including work email, phone, and LinkedIn data when available.
What schools did Maebh Whelan attend?
Maebh Whelan holds Marketing, Marketing from Marketing Institute Ireland.
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